{"id":338519,"date":"2025-06-22T10:04:00","date_gmt":"2025-06-22T02:04:00","guid":{"rendered":"https:\/\/pingtungtimes.com.tw\/?p=338519"},"modified":"2025-06-22T10:04:00","modified_gmt":"2025-06-22T02:04:00","slug":"ddb-worldwide%e6%a6%ae%e7%8d%b22025%e5%b9%b4%e5%ba%b7%e5%9f%8e%e7%8d%85%e5%ad%90%e7%8d%8e%e3%80%8c%e5%b9%b4%e5%ba%a6%e6%9c%80%e4%bd%b3%e7%b6%b2%e7%b5%a1%e3%80%8d%ef%bc%88cannes-lions-2025-network-of-t","status":"publish","type":"post","link":"https:\/\/pingtungtimes.com.tw\/?p=338519","title":{"rendered":"DDB Worldwide\u69ae\u73722025\u5e74\u5eb7\u57ce\u7345\u5b50\u734e\u300c\u5e74\u5ea6\u6700\u4f73\u7db2\u7d61\u300d\uff08Cannes Lions 2025 Network of the Year\uff09\uff0c\u5169\u5e74\u5167\u7b2c\u4e8c\u5ea6\u596a\u5f97\u8a72\u6b8a\u69ae"},"content":{"rendered":"<div>\n<table name=\"logo_release\" border=\"0\" cellspacing=\"10\" cellpadding=\"5\" align=\"right\">\n<tbody>\n<tr>\n<td><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p> <i>Omnicom\u7db2\u7d61\uff08Omnicom Network\uff09\u5728\u65b0\u4efb\u5168\u7403\u9818\u5c0e\u5718\u968a\u5e36\u9818\u4e0b\uff0c\u65bc76\u5e74\u6b77\u53f2\u4e2d\u5275\u4e0b\u6700\u591a\u7372\u734e\u7d00\u9304<\/i> <\/p>\n<p> <span class=\"legendSpanClass\">\u6cd5\u570b\u5eb7\u57ce<\/span> <span class=\"legendSpanClass\">2025\u5e746\u670822\u65e5<\/span> \/\u7f8e\u901a\u793e\/ &#8212; \u4f5c\u70baOmnicom\u65d7\u4e0b\u6210\u54e1\uff0cDDB Worldwide\u518d\u5ea6\u69ae\u73722025\u5e74\u5eb7\u57ce\u7345\u5b50\u570b\u969b\u5275\u610f\u7bc0\uff082025 Cannes Lions International Festival of Creativity\uff09\u300c\u5e74\u5ea6\u6700\u4f73\u7db2\u7d61\u300d\uff08Network of the Year\uff09\u6b8a\u69ae\u3002\u9019\u662f\u8a72\u7db2\u7d61\u7e7c2023\u5e74\u9996\u6b21\u69ae\u7372\u6b64\u6b8a\u69ae\u5f8c\uff0c\u7b2c\u4e8c\u6b21\u7372\u5f97\u300c\u5e74\u5ea6\u6700\u4f73\u7db2\u7d61\u300d\u7684\u80af\u5b9a\u3002\u5728\u9019\u500b\u7834\u7d00\u9304\u7684\u4e00\u5e74\uff0cDDB\u4ee5\u5171112\u5ea7\u7345\u5b50\u734e\uff08Lions\uff09\u8d85\u8d8a\u4e862023\u5e74\u7684\u5f97\u734e\u6578\u91cf\uff0c\u9032\u4e00\u6b65\u978f\u56fa\u5176\u5728\u5168\u7403\u5275\u610f\u7522\u696d\u7684\u9818\u5148\u5730\u4f4d\u3002<\/p>\n<p>DDB\u5728\u5168\u7403\u884c\u653f\u7e3d\u88c1Alex Lubar\u53ca\u4e3b\u5e2d\u517c\u5168\u7403\u5275\u610f\u7e3d\u76e3Chaka Sobhani\u4efb\u8077\u50c5\u4e00\u5e74\u4e4b\u969b\uff0c\u6301\u7e8c\u6500\u5347\uff0c\u5c55\u73fe\u5f37\u52c1\u7684\u589e\u9577\u52e2\u982d\u3002\u81ea\u638c\u7ba1\u4ee5\u4f86\uff0c\u9019\u5c0d\u642d\u6a94\u5f15\u9818\u7db2\u7d61\u9032\u5165\u4e00\u500b\u65b0\u6642\u4ee3\u2014\u2014\u5f37\u8abf\u66f4\u7dca\u5bc6\u7684\u6574\u5408\u3001\u4ee5\u60c5\u611f\u70ba\u6838\u5fc3\u7684\u5275\u610f\uff0c\u4ee5\u53ca\u66f4\u805a\u7126\u65bc\u517c\u5177\u6587\u5316\u5f71\u97ff\u529b\u8207\u5be6\u969b\u5546\u696d\u6210\u679c\u7684\u4f5c\u54c1\u3002<\/p>\n<p>Chaka Sobhani\u8868\u793a\uff1a\u300c\u6211\u771f\u7684\u7121\u6cd5\u7528\u8a00\u8a9e\u5f62\u5bb9\u3002\u9019\u5c0d\u6211\u5011\u4f86\u8aaa\u610f\u7fa9\u975e\u51e1\u3002\u6211\u5c0d\u6211\u5011\u7684DDB\u7db2\u7d61\u611f\u5230\u7121\u6bd4\u9a55\u50b2\uff0c\u70ba\u6211\u5011\u4e00\u8def\u8d70\u4f86\u6240\u4ed8\u51fa\u7684\u71b1\u60c5\u3001\u627f\u64d4\u8207\u611b\u6df1\u611f\u81ea\u8c6a\u3002\u540c\u6642\u8877\u5fc3\u611f\u8b1d\u6211\u5011\u51fa\u8272\u7684\u5ba2\u6236\u5011\u7684\u4fe1\u4efb\u8207\u5408\u4f5c\u2500\u2500\u6c92\u6709\u4f60\u5011\uff0c\u6211\u5011\u4e0d\u53ef\u80fd\u8d70\u5230\u4eca\u5929\uff0c\u5e0c\u671b\u6211\u5011\u7684\u8868\u73fe\u4ee4\u4f60\u5011\u611f\u5230\u9a55\u50b2\u3002\u5e0c\u671b\u9019\u53ea\u662fDDB\u66f4\u591a\u8f1d\u714c\u6210\u5c31\u7684\u958b\u59cb\u2014\u2014\u5c31\u6211\u500b\u4eba\u800c\u8a00\uff0c\u6211\u53ea\u80fd\u8aaa\u9019\u662f\u6700\u96e3\u4ee5\u7f6e\u4fe1\u7684\u7b2c\u4e00\u5e74\uff01\u300d<\/p>\n<p>Alex Lubar\u8868\u793a\uff1a\u300c2023\u5e74\u5c0dDDB\u4f86\u8aaa\u662f\u5283\u6642\u4ee3\u7684\u4e00\u5e74\uff0c\u4f46\u6211\u5011\u8996\u4e4b\u70ba\u8d77\u9ede\u3002\u300d\u300c\u5927\u5bb6\u73fe\u5728\u6240\u898b\u5230\u7684\u52d5\u529b\uff0c\u662f\u5168\u7403\u7db2\u7d61\u570d\u7e5e\u4e00\u500b\u7c21\u55ae\u4fe1\u5ff5\u6240\u51dd\u805a\u7684\u6210\u679c\uff1a\u5275\u610f\u662f\u5546\u696d\u4e16\u754c\u4e2d\u6700\u5f37\u5927\u7684\u529b\u91cf\u3002\u6211\u5c0d\u6211\u5011\u5091\u51fa\u7684\u5718\u968a\u53ca\u5ba2\u6236\u5925\u4f34\u5728\u9019\u6b21\u5171\u540c\u52aa\u529b\u4e2d\u5c55\u73fe\u7684\u8868\u73fe\u611f\u5230\u7121\u6bd4\u9a55\u50b2\u3002\u300d<\/p>\n<p> <b>2025\u5e74\u5eb7\u57ce\u7345\u5b50\u734e\uff082025 Cannes Lions\uff09\u4eae\u9ede\uff1a<\/b> <\/p>\n<ul type=\"disc\">\n<li>\u5e74\u5ea6\u6700\u4f73\u5730\u5340\u7db2\u7d61\uff08\u62c9\u4e01\u7f8e\u6d32\uff09\uff08Regional Network of the Year &#8211; Latin America\uff09<\/li>\n<li>\u5e74\u5ea6\u6700\u4f73\u5730\u5340\u7db2\u7d61\uff08\u592a\u5e73\u6d0b\u5730\u5340\uff09\uff08Regional Network of the Year &#8211; Pacific\uff09<\/li>\n<li>\u7d93\u5178\u8cfd\u9053\u5e74\u5ea6\u6700\u4f73\u4ee3\u7406\u5546\uff08Classic Track Agency of the Year\uff09\uff1aAfrica Creative DDB<\/li>\n<li>\u512a\u79c0\u8cfd\u9053\u5e74\u5ea6\u6700\u4f73\u4ee3\u7406\u5546\uff08Good Track Agency of the Year\uff09\uff1aAfrica Creative DDB<\/li>\n<li>\u9ad4\u9a57\u8cfd\u9053\u5e74\u5ea6\u6700\u4f73\u4ee3\u7406\u5546\uff08Experience Track Agency of the Year\uff09\uff1aDM9<\/li>\n<li>Africa Creative DDB\u70ba\u5df4\u897f\u6392\u540d\u7b2c\u4e00\u7684\u4ee3\u7406\u5546\uff0c\u4e26\u69ae\u7372\u5e74\u5ea6\u6700\u4f73\u4ee3\u7406\u5546\u7b2c\u4e8c\u540d\u3002<\/li>\n<li>\u81ea2016\u5e74\u4ee5\u4f86\uff0cDDB\u9996\u6b21\u6a6b\u8de8\u591a\u500b\u54c1\u724c\u596a\u5f97\u56db\u9805\u5168\u5834\u5927\u734e\uff08Grands Prix\uff09\uff0c\u5305\u62ec\uff1a<\/li>\n<li>\u97f3\u8a0a\u8207\u5ee3\u64ad\u985e\u5225\uff1a\u300cOne Second Ads\u300d\uff08Budweiser\uff0cAfrica Creative DDB\uff09<\/li>\n<li>\u97f3\u6a02\u985e\u5225\uff1a\u300cTracking Bad Bunny\u300d\uff08Rimas Entertainment\uff0cDDB Latina Puerto Rico\uff09<\/li>\n<li>\u5275\u610f\u6578\u64da\u985e\u5225\uff1a\u300cEfficient Way to Pay\u300d\uff08Consul\uff0cDM9\uff09<\/li>\n<li>\u53ef\u6301\u7e8c\u767c\u5c55\u76ee\u6a19\u985e\u5225\uff1a\u300cThe Amazon Greenventory\u300d\uff08Natura\uff0cAfrica Creative DDB\uff09<\/li>\n<li>\u5171\u596a\u5f9720\u5ea7\u91d1\u7345\u734e\uff08Gold Lions\uff09<\/li>\n<li>\u5171\u596a\u5f9737\u5ea7\u9280\u7345\u734e\uff08Silver Lions\uff09<\/li>\n<li>\u5171\u596a\u5f9751\u5ea7\u9285\u7345\u734e\uff08Bronze Lions\uff09<\/li>\n<li>\u5171\u5165\u570d320\u4ef6\u4f5c\u54c1<\/li>\n<li>Nordea\u4ee5\u300cParental Leave Mortgage\u300d\u69ae\u7372\u82ac\u862d\u9996\u5ea7\u5eb7\u57ce\u91d1\u7345\u734e\uff08Gold Cannes Lion\uff09<\/li>\n<li>DDB Latina Puerto Rico\u9996\u5ea6\u596a\u5f97\u5168\u5834\u5927\u734e\uff08Grand Prix\uff09\uff0c\u540c\u6642\u4e5f\u662f\u6ce2\u591a\u9ece\u5404\u6b77\u53f2\u4e0a\u7684\u7b2c\u4e8c\u6b21<\/li>\n<li>DDB Warsaw\u4ee5\u300cMcDonald&#8217;s Winter Takes on Color\u300d\u65bc\u54c1\u724c\u9ad4\u9a57\u8207\u555f\u52d5\uff08Brand Experience &amp; Activation\uff09\u985e\u5225\u9996\u6b21\u596a\u5f97\u5eb7\u57ce\u91d1\u7345\u734e\uff08Gold Cannes Lion\uff09<\/li>\n<li>DDB Latina\u53f2\u4e0a\u6700\u591a\u7372\u734e\u7d00\u9304\uff0c\u619178\u5ea7\u7345\u5b50\u734e\uff08Lions\uff09\u53ca\u5168\u5834\u5927\u734e\uff08Grands Prix\uff09\u6253\u7834\u5148\u524d44\u5ea7\u734e\u9805\u7684\u7d00\u9304<\/li>\n<li>\u54c1\u724c\u9ad4\u9a57\u8207\u555f\u52d5\uff08Brand Experience &amp; Activation\uff09\u985e\u5225\u4e2d\uff0c\u7372\u734e\u6700\u591a\u7684\u7db2\u7d61\uff0c\u5171\u7372\u5f9720\u5ea7\u734e\u9805<\/li>\n<li>\u7372\u5f97McDonald&#8217;s\u6700\u591a\u734e\u9805\u7684\u4ee3\u7406\u5546\u7db2\u7d61\uff0c\u9818\u5148\u5176\u4ed6\u6240\u6709\u7af6\u722d\u8005<\/li>\n<\/ul>\n<p>\u9019\u6ce2\u5275\u610f\u71b1\u6f6e\u7531DDB\u5168\u7403\u5275\u610f\u59d4\u54e1\u6703\uff08DDB Global Creative Council\uff09Bullseye\u9a45\u52d5\uff0c\u8a72\u59d4\u54e1\u6703\u7531\u5168\u7403\u5275\u610f\u71df\u904b\u7e3d\u76e3\uff08Global Chief Creative Operations Officer\uff09Susie Walker\u9818\u5c0e\uff0c\u6301\u7e8c\u5728\u5404\u5340\u57df\u7a81\u7834\u754c\u9650\u3002\u4eca\u5e74\uff0c\u8a72\u8a08\u5283\u5df2\u64f4\u5c55\u81f3\u6db5\u84cb\u65b0\u8208\u5275\u610f\u4eba\u624d\uff0c\u4ed6\u5011\u7a4d\u6975\u53c3\u8207\u4e26\u5851\u9020\u4e86DDB\u591a\u6b21\u7372\u734e\u7684\u5275\u610f\u4f5c\u54c1\u3002<\/p>\n<p>DDB\u7684\u5d1b\u8d77\u4ea6\u5f97\u529b\u65bc\u65d7\u4e0b\u591a\u5bb6\u5145\u6eff\u6d3b\u529b\u7684\u4ee3\u7406\u5546\uff0c\u5305\u62ecDDB Paris\u3001Africa Creative DDB\u3001alma\u3001DM9\u53caNORD DDB\uff0c\u4ed6\u5011\u5927\u81bd\u4e14\u5177\u6587\u5316\u5171\u9cf4\u7684\u4f5c\u54c1\u6301\u7e8c\u91cd\u65b0\u5b9a\u7fa9\u5168\u7403\u5275\u610f\u5353\u8d8a\u7684\u6a19\u6e96\u3002<\/p>\n<p>\u96a8\u8457\u5275\u610f\u65e5\u76ca\u6210\u70ba\u4f01\u696d\u7684\u91cd\u8981\u5dee\u7570\u5316\u56e0\u7d20\uff0cDDB\u5728\u6cd5\u570b\u5eb7\u57ce\u7684\u6210\u529f\u8b49\u660e\u4e86\u5176\u4fe1\u5ff5\uff1a\u60c5\u611f\u5316\u7684\u6545\u4e8b\u6558\u8ff0\u4e0d\u50c5\u80fd\u611f\u52d5\u4eba\u5fc3\uff0c\u66f4\u80fd\u63a8\u52d5\u5e02\u5834\u767c\u5c55\u3002\u4eca\u5e74\u7684\u5f97\u734e\u6d3b\u52d5\u4e0d\u50c5\u8d0f\u5f97\u591a\u9805\u6b8a\u69ae\uff0c\u66f4\u70ba\u5ba2\u6236\u5728\u5404\u500b\u9818\u57df\u5e36\u4f86\u4e86\u53ef\u91cf\u5316\u7684\u589e\u9577\u3002<\/p>\n<p> <b>DDB Worldwide\u7c21\u4ecb<\/b> <\/p>\n<p>DDB\uff08<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=zh-hant&amp;o=4454075-1&amp;h=3999883219&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D4454075-1%26h%3D3272525906%26u%3Dhttps%253A%252F%252Fwww.ddb.com%252F%26a%3Dwww.ddb.com&amp;a=www.ddb.com\" target=\"_blank\" rel=\"nofollow noopener\" style=\"color: #0000FF\">www.ddb.com<\/a>\uff09\u662f\u300c\u60c5\u611f\u512a\u52e2\u4ee3\u7406\u5546\u300d\uff08The Emotional Advantage Agency\uff09\u3002<\/p>\n<p>\u6211\u5011\u76f8\u4fe1\uff0c\u7576\u4eba\u5011\u7522\u751f\u60c5\u611f\u6642\uff0c\u6703\u4ed8\u8af8\u884c\u52d5\uff1b\u800c\u7576\u884c\u52d5\u767c\u751f\uff0c\u54c1\u724c\u4fbf\u80fd\u6210\u9577\u3002\u9019\u5c31\u662f\u300c\u60c5\u611f\u512a\u52e2\u300d\u3002\u6211\u5011\u904b\u7528\u9019\u7a2e\u512a\u52e2\uff0c\u5927\u898f\u6a21\u6253\u9020\u89aa\u5bc6\u9023\u7d50\uff0c\u4fc3\u9032\u54c1\u724c\u6210\u9577\uff0c\u4e26\u5275\u9020\u80fd\u63a8\u52d5\u4eba\u5fc3\u3001\u5546\u696d\u8207\u6587\u5316\u524d\u9032\u7684\u5275\u610f\u3002<\/p>\n<p>\u4f5c\u70ba\u5168\u7403\u9818\u5148\u7684\u5ee3\u544a\u53ca\u884c\u92b7\u7db2\u7d61\u4e4b\u4e00\uff0cDDB\u7d50\u5408\u5275\u610f\u5353\u8d8a\u8207\u7b56\u7565\u6548\u80fd\uff0c\u63a8\u52d5\u53ef\u91cf\u5316\u7684\u6210\u679c\u3002\u6211\u5011\u5728\u5168\u740360\u591a\u500b\u570b\u5bb6\/\u5730\u5340\u8a2d\u6709140\u9593\u8fa6\u4e8b\u8655\uff0c\u8207MARS\u3001McDonald&#8217;s\u3001Molson Coors\u3001Volkswagen\u3001Amazon\u3001Unilever\u3001JetBlue\u3001Adidas\u53ca<span id=\"spanHghltbd84\">PlayStation\u7b49\u77e5\u540d\u54c1\u724c\u5408\u4f5c<\/span>\u3002<\/p>\n<p>\u6211\u5011\u7684\u5f71\u97ff\u529b\u6709\u76ee\u5171\u7779\uff1a\u6211\u5011\u69ae\u73722024\u5e74Effie\u5168\u7403\u300c\u6700\u4f73\u4e2d\u7684\u6700\u4f73\u300d\uff08Best of the Best\uff09\u734e\u9805\u4e2d\u300c\u6700\u591a\u7372\u734e\u4ee3\u7406\u5546\u7db2\u7d61\u300d\u7b2c\u4e00\u540d\uff08#1 Most Awarded Agency Network\uff09\u3001\u5eb7\u57ce\u7345\u5b50\u734e\uff08Cannes Lions\uff09\uff082023\u53ca2025\u5e74\uff09\u300c\u5168\u7403\u6700\u4f73\u7db2\u7d61\u300d\uff08Global Network of the Year\uff09\uff0c\u4ee5\u53ca\u9023\u7e8c\u4e09\u5e74\uff082021\u20132023\u5e74\uff09D&amp;AD\u300c\u5e74\u5ea6\u7db2\u7d61\u300d\uff08D&amp;AD Network of the Year\uff09\u7a31\u865f\u3002\u904e\u53bb16\u5e74\u4e2d\u670913\u5e74\uff0c\u6211\u5011\u69ae\u767bWARC\u5168\u7403\u524d\u4e09\u5927\u7db2\u7d61\uff08Top 3 Global Network\uff09\u3002<\/p>\n<p>DDB\u6210\u7acb\u65bc1949\u5e74\uff0c\u96b8\u5c6c\u65bcOmnicom\uff08\u7d10\u7d04\u8b49\u5238\u4ea4\u6613\u6240\u4ee3\u865f\uff1aOMC\uff09\u3002<\/p>\n<p> <b>\u5a92\u9ad4\u806f\u7d61<br \/><a href=\"mailto:Press@ddb.com\" target=\"_blank\" rel=\"nofollow noopener\" style=\"color: #0000FF\">Press@ddb.com<\/a><\/b> <\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Omnicom\u7db2\u7d61\uff08Omnic&#8230;<\/p>\n","protected":false},"author":16,"featured_media":338520,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[40567],"tags":[],"class_list":["post-338519","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-40567"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>DDB Worldwide\u69ae\u73722025\u5e74\u5eb7\u57ce\u7345\u5b50\u734e\u300c\u5e74\u5ea6\u6700\u4f73\u7db2\u7d61\u300d\uff08Cannes Lions 2025 Network of the Year\uff09\uff0c\u5169\u5e74\u5167\u7b2c\u4e8c\u5ea6\u596a\u5f97\u8a72\u6b8a\u69ae - \u5c4f\u6771\u6642\u5831\u96fb\u5b50\u5831<\/title>\n<meta name=\"description\" content=\"Omnicom\u7db2\u7d61\uff08Omnicom Network\uff09\u5728\u65b0\u4efb\u5168\u7403\u9818\u5c0e\u5718\u968a\u5e36\u9818\u4e0b\uff0c\u65bc76\u5e74\u6b77\u53f2\u4e2d\u5275\u4e0b\u6700\u591a\u7372\u734e\u7d00\u9304  \u6cd5\u570b\u5eb7\u57ce 2025\u5e746\u670822\u65e5 \/\u7f8e\u901a\u793e\/ -- \u4f5c\u70baOmnicom\u65d7\u4e0b\u6210\u54e1\uff0cDDB Worldwide\u518d\u5ea6\u69ae\u73722025\u5e74\u5eb7\u57ce\u7345\u5b50\u570b\u969b\u5275\u610f\u7bc0\uff082025 Cannes Lions International Festival of Creativity\uff09\u300c\u5e74\u5ea6\u6700\u4f73\u7db2\u7d61\u300d\uff08Network of the Year\uff09\u6b8a\u69ae\u3002\u9019\u662f\u8a72\u7db2\u7d61\u7e7c2023\u5e74\u9996\u6b21\u69ae\u7372\u6b64\u6b8a\u69ae\u5f8c\uff0c\u7b2c\u4e8c\u6b21\u7372\u5f97\u300c\u5e74\u5ea6\u6700\u4f73\u7db2\u7d61\u300d\u7684\u80af\u5b9a\u3002\u5728\u9019\u500b\u7834\u7d00\u9304\u7684\u4e00\u5e74\uff0cDDB\u4ee5\u5171112\u5ea7\u7345\u5b50\u734e\uff08Lions\uff09\u8d85\u8d8a\u4e862023\u5e74\u7684\u5f97\u734e\u6578\u91cf\uff0c\u9032\u4e00\u6b65\u978f\u56fa\u5176\u5728\u5168\u7403\u5275\u610f\u7522\u696d\u7684\u9818\u5148\u5730\u4f4d\u3002 DDB\u5728\u5168\u7403\u884c\u653f\u7e3d\u88c1Alex Lubar\u53ca\u4e3b\u5e2d\u517c\u5168\u7403\u5275\u610f\u7e3d\u76e3Chaka Sobhani\u4efb\u8077\u50c5\u4e00\u5e74\u4e4b\u969b\uff0c\u6301\u7e8c\u6500\u5347\uff0c\u5c55\u73fe\u5f37\u52c1\u7684\u589e\u9577\u52e2\u982d\u3002\u81ea\u638c\u7ba1\u4ee5\u4f86\uff0c\u9019\u5c0d\u642d\u6a94\u5f15\u9818\u7db2\u7d61\u9032\u5165\u4e00\u500b\u65b0\u6642\u4ee3\u2014\u2014\u5f37\u8abf\u66f4\u7dca\u5bc6\u7684\u6574\u5408\u3001\u4ee5\u60c5\u611f\u70ba\u6838\u5fc3\u7684\u5275\u610f\uff0c\u4ee5\u53ca\u66f4\u805a\u7126\u65bc\u517c\u5177\u6587\u5316\u5f71\u97ff\u529b\u8207\u5be6\u969b\u5546\u696d\u6210\u679c\u7684\u4f5c\u54c1\u3002 Chaka Sobhani\u8868\u793a\uff1a\u300c\u6211\u771f\u7684\u7121\u6cd5\u7528\u8a00\u8a9e\u5f62\u5bb9\u3002\u9019\u5c0d\u6211\u5011\u4f86\u8aaa\u610f\u7fa9\u975e\u51e1\u3002\u6211\u5c0d\u6211\u5011\u7684DDB\u7db2\u7d61\u611f\u5230\u7121\u6bd4\u9a55\u50b2\uff0c\u70ba\u6211\u5011\u4e00\u8def\u8d70\u4f86\u6240\u4ed8\u51fa\u7684\u71b1\u60c5\u3001\u627f\u64d4\u8207\u611b\u6df1\u611f\u81ea\u8c6a\u3002\u540c\u6642\u8877\u5fc3\u611f\u8b1d\u6211\u5011\u51fa\u8272\u7684\u5ba2\u6236\u5011\u7684\u4fe1\u4efb\u8207\u5408\u4f5c\u2500\u2500\u6c92\u6709\u4f60\u5011\uff0c\u6211\u5011\u4e0d\u53ef\u80fd\u8d70\u5230\u4eca\u5929\uff0c\u5e0c\u671b\u6211\u5011\u7684\u8868\u73fe\u4ee4\u4f60\u5011\u611f\u5230\u9a55\u50b2\u3002\u5e0c\u671b\u9019\u53ea\u662fDDB\u66f4\u591a\u8f1d\u714c\u6210\u5c31\u7684\u958b\u59cb\u2014\u2014\u5c31\u6211\u500b\u4eba\u800c\u8a00\uff0c\u6211\u53ea\u80fd\u8aaa\u9019\u662f\u6700\u96e3\u4ee5\u7f6e\u4fe1\u7684\u7b2c\u4e00\u5e74\uff01\u300d Alex Lubar\u8868\u793a\uff1a\u300c2023\u5e74\u5c0dDDB\u4f86\u8aaa\u662f\u5283\u6642\u4ee3\u7684\u4e00\u5e74\uff0c\u4f46\u6211\u5011\u8996\u4e4b\u70ba\u8d77\u9ede\u3002\u300d\u300c\u5927\u5bb6\u73fe\u5728\u6240\u898b\u5230\u7684\u52d5\u529b\uff0c\u662f\u5168\u7403\u7db2\u7d61\u570d\u7e5e\u4e00\u500b\u7c21\u55ae\u4fe1\u5ff5\u6240\u51dd\u805a\u7684\u6210\u679c\uff1a\u5275\u610f\u662f\u5546\u696d\u4e16\u754c\u4e2d\u6700\u5f37\u5927\u7684\u529b\u91cf\u3002\u6211\u5c0d\u6211\u5011\u5091\u51fa\u7684\u5718\u968a\u53ca\u5ba2\u6236\u5925\u4f34\u5728\u9019\u6b21\u5171\u540c\u52aa\u529b\u4e2d\u5c55\u73fe\u7684\u8868\u73fe\u611f\u5230\u7121\u6bd4\u9a55\u50b2\u3002\u300d  2025\u5e74\u5eb7\u57ce\u7345\u5b50\u734e\uff082025 Cannes Lions\uff09\u4eae\u9ede\uff1a   \u5e74\u5ea6\u6700\u4f73\u5730\u5340\u7db2\u7d61\uff08\u62c9\u4e01\u7f8e\u6d32\uff09\uff08Regional Network of the Year - Latin America\uff09  \u5e74\u5ea6\u6700\u4f73\u5730\u5340\u7db2\u7d61\uff08\u592a\u5e73\u6d0b\u5730\u5340\uff09\uff08Regional Network of the Year - Pacific\uff09  \u7d93\u5178\u8cfd\u9053\u5e74\u5ea6\u6700\u4f73\u4ee3\u7406\u5546\uff08Classic Track Agency of the Year\uff09\uff1aAfrica Creative DDB  \u512a\u79c0\u8cfd\u9053\u5e74\u5ea6\u6700\u4f73\u4ee3\u7406\u5546\uff08Good Track Agency of the Year\uff09\uff1aAfrica Creative DDB  \u9ad4\u9a57\u8cfd\u9053\u5e74\u5ea6\u6700\u4f73\u4ee3\u7406\u5546\uff08Experience Track Agency of the Year\uff09\uff1aDM9  Africa Creative DDB\u70ba\u5df4\u897f\u6392\u540d\u7b2c\u4e00\u7684\u4ee3\u7406\u5546\uff0c\u4e26\u69ae\u7372\u5e74\u5ea6\u6700\u4f73\u4ee3\u7406\u5546\u7b2c\u4e8c\u540d\u3002  \u81ea2016\u5e74\u4ee5\u4f86\uff0cDDB\u9996\u6b21\u6a6b\u8de8\u591a\u500b\u54c1\u724c\u596a\u5f97\u56db\u9805\u5168\u5834\u5927\u734e\uff08Grands Prix\uff09\uff0c\u5305\u62ec\uff1a  \u97f3\u8a0a\u8207\u5ee3\u64ad\u985e\u5225\uff1a\u300cOne Second Ads\u300d\uff08Budweiser\uff0cAfrica Creative DDB\uff09  \u97f3\u6a02\u985e\u5225\uff1a\u300cTracking Bad Bunny\u300d\uff08Rimas Entertainment\uff0cDDB Latina Puerto Rico\uff09  \u5275\u610f\u6578\u64da\u985e\u5225\uff1a\u300cEfficient Way to Pay\u300d\uff08Consul\uff0cDM9\uff09  \u53ef\u6301\u7e8c\u767c\u5c55\u76ee\u6a19\u985e\u5225\uff1a\u300cThe Amazon Greenventory\u300d\uff08Natura\uff0cAfrica Creative DDB\uff09  \u5171\u596a\u5f9720\u5ea7\u91d1\u7345\u734e\uff08Gold Lions\uff09  \u5171\u596a\u5f9737\u5ea7\u9280\u7345\u734e\uff08Silver Lions\uff09  \u5171\u596a\u5f9751\u5ea7\u9285\u7345\u734e\uff08Bronze Lions\uff09  \u5171\u5165\u570d320\u4ef6\u4f5c\u54c1  Nordea\u4ee5\u300cParental Leave Mortgage\u300d\u69ae\u7372\u82ac\u862d\u9996\u5ea7\u5eb7\u57ce\u91d1\u7345\u734e\uff08Gold Cannes Lion\uff09  DDB Latina Puerto Rico\u9996\u5ea6\u596a\u5f97\u5168\u5834\u5927\u734e\uff08Grand Prix\uff09\uff0c\u540c\u6642\u4e5f\u662f\u6ce2\u591a\u9ece\u5404\u6b77\u53f2\u4e0a\u7684\u7b2c\u4e8c\u6b21  DDB Warsaw\u4ee5\u300cMcDonald&#039;s Winter Takes on Color\u300d\u65bc\u54c1\u724c\u9ad4\u9a57\u8207\u555f\u52d5\uff08Brand Experience &amp; Activation\uff09\u985e\u5225\u9996\u6b21\u596a\u5f97\u5eb7\u57ce\u91d1\u7345\u734e\uff08Gold Cannes Lion\uff09  DDB Latina\u53f2\u4e0a\u6700\u591a\u7372\u734e\u7d00\u9304\uff0c\u619178\u5ea7\u7345\u5b50\u734e\uff08Lions\uff09\u53ca\u5168\u5834\u5927\u734e\uff08Grands Prix\uff09\u6253\u7834\u5148\u524d44\u5ea7\u734e\u9805\u7684\u7d00\u9304  \u54c1\u724c\u9ad4\u9a57\u8207\u555f\u52d5\uff08Brand Experience &amp; Activation\uff09\u985e\u5225\u4e2d\uff0c\u7372\u734e\u6700\u591a\u7684\u7db2\u7d61\uff0c\u5171\u7372\u5f9720\u5ea7\u734e\u9805  \u7372\u5f97McDonald&#039;s\u6700\u591a\u734e\u9805\u7684\u4ee3\u7406\u5546\u7db2\u7d61\uff0c\u9818\u5148\u5176\u4ed6\u6240\u6709\u7af6\u722d\u8005  \u9019\u6ce2\u5275\u610f\u71b1\u6f6e\u7531DDB\u5168\u7403\u5275\u610f\u59d4\u54e1\u6703\uff08DDB Global Creative Council\uff09Bullseye\u9a45\u52d5\uff0c\u8a72\u59d4\u54e1\u6703\u7531\u5168\u7403\u5275\u610f\u71df\u904b\u7e3d\u76e3\uff08Global Chief Creative Operations Officer\uff09Susie Walker\u9818\u5c0e\uff0c\u6301\u7e8c\u5728\u5404\u5340\u57df\u7a81\u7834\u754c\u9650\u3002\u4eca\u5e74\uff0c\u8a72\u8a08\u5283\u5df2\u64f4\u5c55\u81f3\u6db5\u84cb\u65b0\u8208\u5275\u610f\u4eba\u624d\uff0c\u4ed6\u5011\u7a4d\u6975\u53c3\u8207\u4e26\u5851\u9020\u4e86DDB\u591a\u6b21\u7372\u734e\u7684\u5275\u610f\u4f5c\u54c1\u3002 DDB\u7684\u5d1b\u8d77\u4ea6\u5f97\u529b\u65bc\u65d7\u4e0b\u591a\u5bb6\u5145\u6eff\u6d3b\u529b\u7684\u4ee3\u7406\u5546\uff0c\u5305\u62ecDDB Paris\u3001Africa Creative DDB\u3001alma\u3001DM9\u53caNORD DDB\uff0c\u4ed6\u5011\u5927\u81bd\u4e14\u5177\u6587\u5316\u5171\u9cf4\u7684\u4f5c\u54c1\u6301\u7e8c\u91cd\u65b0\u5b9a\u7fa9\u5168\u7403\u5275\u610f\u5353\u8d8a\u7684\u6a19\u6e96\u3002 \u96a8\u8457\u5275\u610f\u65e5\u76ca\u6210\u70ba\u4f01\u696d\u7684\u91cd\u8981\u5dee\u7570\u5316\u56e0\u7d20\uff0cDDB\u5728\u6cd5\u570b\u5eb7\u57ce\u7684\u6210\u529f\u8b49\u660e\u4e86\u5176\u4fe1\u5ff5\uff1a\u60c5\u611f\u5316\u7684\u6545\u4e8b\u6558\u8ff0\u4e0d\u50c5\u80fd\u611f\u52d5\u4eba\u5fc3\uff0c\u66f4\u80fd\u63a8\u52d5\u5e02\u5834\u767c\u5c55\u3002\u4eca\u5e74\u7684\u5f97\u734e\u6d3b\u52d5\u4e0d\u50c5\u8d0f\u5f97\u591a\u9805\u6b8a\u69ae\uff0c\u66f4\u70ba\u5ba2\u6236\u5728\u5404\u500b\u9818\u57df\u5e36\u4f86\u4e86\u53ef\u91cf\u5316\u7684\u589e\u9577\u3002  DDB Worldwide\u7c21\u4ecb  DDB\uff08www.ddb.com\uff09\u662f\u300c\u60c5\u611f\u512a\u52e2\u4ee3\u7406\u5546\u300d\uff08The Emotional Advantage Agency\uff09\u3002 \u6211\u5011\u76f8\u4fe1\uff0c\u7576\u4eba\u5011\u7522\u751f\u60c5\u611f\u6642\uff0c\u6703\u4ed8\u8af8\u884c\u52d5\uff1b\u800c\u7576\u884c\u52d5\u767c\u751f\uff0c\u54c1\u724c\u4fbf\u80fd\u6210\u9577\u3002\u9019\u5c31\u662f\u300c\u60c5\u611f\u512a\u52e2\u300d\u3002\u6211\u5011\u904b\u7528\u9019\u7a2e\u512a\u52e2\uff0c\u5927\u898f\u6a21\u6253\u9020\u89aa\u5bc6\u9023\u7d50\uff0c\u4fc3\u9032\u54c1\u724c\u6210\u9577\uff0c\u4e26\u5275\u9020\u80fd\u63a8\u52d5\u4eba\u5fc3\u3001\u5546\u696d\u8207\u6587\u5316\u524d\u9032\u7684\u5275\u610f\u3002 \u4f5c\u70ba\u5168\u7403\u9818\u5148\u7684\u5ee3\u544a\u53ca\u884c\u92b7\u7db2\u7d61\u4e4b\u4e00\uff0cDDB\u7d50\u5408\u5275\u610f\u5353\u8d8a\u8207\u7b56\u7565\u6548\u80fd\uff0c\u63a8\u52d5\u53ef\u91cf\u5316\u7684\u6210\u679c\u3002\u6211\u5011\u5728\u5168\u740360\u591a\u500b\u570b\u5bb6\/\u5730\u5340\u8a2d\u6709140\u9593\u8fa6\u4e8b\u8655\uff0c\u8207MARS\u3001McDonald&#039;s\u3001Molson Coors\u3001Volkswagen\u3001Amazon\u3001Unilever\u3001JetBlue\u3001Adidas\u53caPlayStation\u7b49\u77e5\u540d\u54c1\u724c\u5408\u4f5c\u3002 \u6211\u5011\u7684\u5f71\u97ff\u529b\u6709\u76ee\u5171\u7779\uff1a\u6211\u5011\u69ae\u73722024\u5e74Effie\u5168\u7403\u300c\u6700\u4f73\u4e2d\u7684\u6700\u4f73\u300d\uff08Best of the Best\uff09\u734e\u9805\u4e2d\u300c\u6700\u591a\u7372\u734e\u4ee3\u7406\u5546\u7db2\u7d61\u300d\u7b2c\u4e00\u540d\uff08#1 Most Awarded Agency Network\uff09\u3001\u5eb7\u57ce\u7345\u5b50\u734e\uff08Cannes Lions\uff09\uff082023\u53ca2025\u5e74\uff09\u300c\u5168\u7403\u6700\u4f73\u7db2\u7d61\u300d\uff08Global Network of the Year\uff09\uff0c\u4ee5\u53ca\u9023\u7e8c\u4e09\u5e74\uff082021\u20132023\u5e74\uff09D&amp;AD\u300c\u5e74\u5ea6\u7db2\u7d61\u300d\uff08D&amp;AD Network of the Year\uff09\u7a31\u865f\u3002\u904e\u53bb16\u5e74\u4e2d\u670913\u5e74\uff0c\u6211\u5011\u69ae\u767bWARC\u5168\u7403\u524d\u4e09\u5927\u7db2\u7d61\uff08Top 3 Global Network\uff09\u3002 DDB\u6210\u7acb\u65bc1949\u5e74\uff0c\u96b8\u5c6c\u65bcOmnicom\uff08\u7d10\u7d04\u8b49\u5238\u4ea4\u6613\u6240\u4ee3\u865f\uff1aOMC\uff09\u3002  \u5a92\u9ad4\u806f\u7d61Press@ddb.com\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pingtungtimes.com.tw\/?p=338519\" \/>\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"DDB Worldwide\u69ae\u73722025\u5e74\u5eb7\u57ce\u7345\u5b50\u734e\u300c\u5e74\u5ea6\u6700\u4f73\u7db2\u7d61\u300d\uff08Cannes Lions 2025 Network of the Year\uff09\uff0c\u5169\u5e74\u5167\u7b2c\u4e8c\u5ea6\u596a\u5f97\u8a72\u6b8a\u69ae - \u5c4f\u6771\u6642\u5831\u96fb\u5b50\u5831\" \/>\n<meta property=\"og:description\" content=\"Omnicom\u7db2\u7d61\uff08Omnicom Network\uff09\u5728\u65b0\u4efb\u5168\u7403\u9818\u5c0e\u5718\u968a\u5e36\u9818\u4e0b\uff0c\u65bc76\u5e74\u6b77\u53f2\u4e2d\u5275\u4e0b\u6700\u591a\u7372\u734e\u7d00\u9304  \u6cd5\u570b\u5eb7\u57ce 2025\u5e746\u670822\u65e5 \/\u7f8e\u901a\u793e\/ -- \u4f5c\u70baOmnicom\u65d7\u4e0b\u6210\u54e1\uff0cDDB Worldwide\u518d\u5ea6\u69ae\u73722025\u5e74\u5eb7\u57ce\u7345\u5b50\u570b\u969b\u5275\u610f\u7bc0\uff082025 Cannes Lions International Festival of Creativity\uff09\u300c\u5e74\u5ea6\u6700\u4f73\u7db2\u7d61\u300d\uff08Network of the Year\uff09\u6b8a\u69ae\u3002\u9019\u662f\u8a72\u7db2\u7d61\u7e7c2023\u5e74\u9996\u6b21\u69ae\u7372\u6b64\u6b8a\u69ae\u5f8c\uff0c\u7b2c\u4e8c\u6b21\u7372\u5f97\u300c\u5e74\u5ea6\u6700\u4f73\u7db2\u7d61\u300d\u7684\u80af\u5b9a\u3002\u5728\u9019\u500b\u7834\u7d00\u9304\u7684\u4e00\u5e74\uff0cDDB\u4ee5\u5171112\u5ea7\u7345\u5b50\u734e\uff08Lions\uff09\u8d85\u8d8a\u4e862023\u5e74\u7684\u5f97\u734e\u6578\u91cf\uff0c\u9032\u4e00\u6b65\u978f\u56fa\u5176\u5728\u5168\u7403\u5275\u610f\u7522\u696d\u7684\u9818\u5148\u5730\u4f4d\u3002 DDB\u5728\u5168\u7403\u884c\u653f\u7e3d\u88c1Alex Lubar\u53ca\u4e3b\u5e2d\u517c\u5168\u7403\u5275\u610f\u7e3d\u76e3Chaka Sobhani\u4efb\u8077\u50c5\u4e00\u5e74\u4e4b\u969b\uff0c\u6301\u7e8c\u6500\u5347\uff0c\u5c55\u73fe\u5f37\u52c1\u7684\u589e\u9577\u52e2\u982d\u3002\u81ea\u638c\u7ba1\u4ee5\u4f86\uff0c\u9019\u5c0d\u642d\u6a94\u5f15\u9818\u7db2\u7d61\u9032\u5165\u4e00\u500b\u65b0\u6642\u4ee3\u2014\u2014\u5f37\u8abf\u66f4\u7dca\u5bc6\u7684\u6574\u5408\u3001\u4ee5\u60c5\u611f\u70ba\u6838\u5fc3\u7684\u5275\u610f\uff0c\u4ee5\u53ca\u66f4\u805a\u7126\u65bc\u517c\u5177\u6587\u5316\u5f71\u97ff\u529b\u8207\u5be6\u969b\u5546\u696d\u6210\u679c\u7684\u4f5c\u54c1\u3002 Chaka Sobhani\u8868\u793a\uff1a\u300c\u6211\u771f\u7684\u7121\u6cd5\u7528\u8a00\u8a9e\u5f62\u5bb9\u3002\u9019\u5c0d\u6211\u5011\u4f86\u8aaa\u610f\u7fa9\u975e\u51e1\u3002\u6211\u5c0d\u6211\u5011\u7684DDB\u7db2\u7d61\u611f\u5230\u7121\u6bd4\u9a55\u50b2\uff0c\u70ba\u6211\u5011\u4e00\u8def\u8d70\u4f86\u6240\u4ed8\u51fa\u7684\u71b1\u60c5\u3001\u627f\u64d4\u8207\u611b\u6df1\u611f\u81ea\u8c6a\u3002\u540c\u6642\u8877\u5fc3\u611f\u8b1d\u6211\u5011\u51fa\u8272\u7684\u5ba2\u6236\u5011\u7684\u4fe1\u4efb\u8207\u5408\u4f5c\u2500\u2500\u6c92\u6709\u4f60\u5011\uff0c\u6211\u5011\u4e0d\u53ef\u80fd\u8d70\u5230\u4eca\u5929\uff0c\u5e0c\u671b\u6211\u5011\u7684\u8868\u73fe\u4ee4\u4f60\u5011\u611f\u5230\u9a55\u50b2\u3002\u5e0c\u671b\u9019\u53ea\u662fDDB\u66f4\u591a\u8f1d\u714c\u6210\u5c31\u7684\u958b\u59cb\u2014\u2014\u5c31\u6211\u500b\u4eba\u800c\u8a00\uff0c\u6211\u53ea\u80fd\u8aaa\u9019\u662f\u6700\u96e3\u4ee5\u7f6e\u4fe1\u7684\u7b2c\u4e00\u5e74\uff01\u300d Alex Lubar\u8868\u793a\uff1a\u300c2023\u5e74\u5c0dDDB\u4f86\u8aaa\u662f\u5283\u6642\u4ee3\u7684\u4e00\u5e74\uff0c\u4f46\u6211\u5011\u8996\u4e4b\u70ba\u8d77\u9ede\u3002\u300d\u300c\u5927\u5bb6\u73fe\u5728\u6240\u898b\u5230\u7684\u52d5\u529b\uff0c\u662f\u5168\u7403\u7db2\u7d61\u570d\u7e5e\u4e00\u500b\u7c21\u55ae\u4fe1\u5ff5\u6240\u51dd\u805a\u7684\u6210\u679c\uff1a\u5275\u610f\u662f\u5546\u696d\u4e16\u754c\u4e2d\u6700\u5f37\u5927\u7684\u529b\u91cf\u3002\u6211\u5c0d\u6211\u5011\u5091\u51fa\u7684\u5718\u968a\u53ca\u5ba2\u6236\u5925\u4f34\u5728\u9019\u6b21\u5171\u540c\u52aa\u529b\u4e2d\u5c55\u73fe\u7684\u8868\u73fe\u611f\u5230\u7121\u6bd4\u9a55\u50b2\u3002\u300d  2025\u5e74\u5eb7\u57ce\u7345\u5b50\u734e\uff082025 Cannes Lions\uff09\u4eae\u9ede\uff1a   \u5e74\u5ea6\u6700\u4f73\u5730\u5340\u7db2\u7d61\uff08\u62c9\u4e01\u7f8e\u6d32\uff09\uff08Regional Network of the Year - Latin America\uff09  \u5e74\u5ea6\u6700\u4f73\u5730\u5340\u7db2\u7d61\uff08\u592a\u5e73\u6d0b\u5730\u5340\uff09\uff08Regional Network of the Year - Pacific\uff09  \u7d93\u5178\u8cfd\u9053\u5e74\u5ea6\u6700\u4f73\u4ee3\u7406\u5546\uff08Classic Track Agency of the Year\uff09\uff1aAfrica Creative DDB  \u512a\u79c0\u8cfd\u9053\u5e74\u5ea6\u6700\u4f73\u4ee3\u7406\u5546\uff08Good Track Agency of the Year\uff09\uff1aAfrica Creative DDB  \u9ad4\u9a57\u8cfd\u9053\u5e74\u5ea6\u6700\u4f73\u4ee3\u7406\u5546\uff08Experience Track Agency of the Year\uff09\uff1aDM9  Africa Creative DDB\u70ba\u5df4\u897f\u6392\u540d\u7b2c\u4e00\u7684\u4ee3\u7406\u5546\uff0c\u4e26\u69ae\u7372\u5e74\u5ea6\u6700\u4f73\u4ee3\u7406\u5546\u7b2c\u4e8c\u540d\u3002  \u81ea2016\u5e74\u4ee5\u4f86\uff0cDDB\u9996\u6b21\u6a6b\u8de8\u591a\u500b\u54c1\u724c\u596a\u5f97\u56db\u9805\u5168\u5834\u5927\u734e\uff08Grands Prix\uff09\uff0c\u5305\u62ec\uff1a  \u97f3\u8a0a\u8207\u5ee3\u64ad\u985e\u5225\uff1a\u300cOne Second Ads\u300d\uff08Budweiser\uff0cAfrica Creative DDB\uff09  \u97f3\u6a02\u985e\u5225\uff1a\u300cTracking Bad Bunny\u300d\uff08Rimas Entertainment\uff0cDDB Latina Puerto Rico\uff09  \u5275\u610f\u6578\u64da\u985e\u5225\uff1a\u300cEfficient Way to Pay\u300d\uff08Consul\uff0cDM9\uff09  \u53ef\u6301\u7e8c\u767c\u5c55\u76ee\u6a19\u985e\u5225\uff1a\u300cThe Amazon Greenventory\u300d\uff08Natura\uff0cAfrica Creative DDB\uff09  \u5171\u596a\u5f9720\u5ea7\u91d1\u7345\u734e\uff08Gold Lions\uff09  \u5171\u596a\u5f9737\u5ea7\u9280\u7345\u734e\uff08Silver Lions\uff09  \u5171\u596a\u5f9751\u5ea7\u9285\u7345\u734e\uff08Bronze Lions\uff09  \u5171\u5165\u570d320\u4ef6\u4f5c\u54c1  Nordea\u4ee5\u300cParental Leave Mortgage\u300d\u69ae\u7372\u82ac\u862d\u9996\u5ea7\u5eb7\u57ce\u91d1\u7345\u734e\uff08Gold Cannes Lion\uff09  DDB Latina Puerto Rico\u9996\u5ea6\u596a\u5f97\u5168\u5834\u5927\u734e\uff08Grand Prix\uff09\uff0c\u540c\u6642\u4e5f\u662f\u6ce2\u591a\u9ece\u5404\u6b77\u53f2\u4e0a\u7684\u7b2c\u4e8c\u6b21  DDB Warsaw\u4ee5\u300cMcDonald&#039;s Winter Takes on Color\u300d\u65bc\u54c1\u724c\u9ad4\u9a57\u8207\u555f\u52d5\uff08Brand Experience &amp; Activation\uff09\u985e\u5225\u9996\u6b21\u596a\u5f97\u5eb7\u57ce\u91d1\u7345\u734e\uff08Gold Cannes Lion\uff09  DDB Latina\u53f2\u4e0a\u6700\u591a\u7372\u734e\u7d00\u9304\uff0c\u619178\u5ea7\u7345\u5b50\u734e\uff08Lions\uff09\u53ca\u5168\u5834\u5927\u734e\uff08Grands Prix\uff09\u6253\u7834\u5148\u524d44\u5ea7\u734e\u9805\u7684\u7d00\u9304  \u54c1\u724c\u9ad4\u9a57\u8207\u555f\u52d5\uff08Brand Experience &amp; Activation\uff09\u985e\u5225\u4e2d\uff0c\u7372\u734e\u6700\u591a\u7684\u7db2\u7d61\uff0c\u5171\u7372\u5f9720\u5ea7\u734e\u9805  \u7372\u5f97McDonald&#039;s\u6700\u591a\u734e\u9805\u7684\u4ee3\u7406\u5546\u7db2\u7d61\uff0c\u9818\u5148\u5176\u4ed6\u6240\u6709\u7af6\u722d\u8005  \u9019\u6ce2\u5275\u610f\u71b1\u6f6e\u7531DDB\u5168\u7403\u5275\u610f\u59d4\u54e1\u6703\uff08DDB Global Creative Council\uff09Bullseye\u9a45\u52d5\uff0c\u8a72\u59d4\u54e1\u6703\u7531\u5168\u7403\u5275\u610f\u71df\u904b\u7e3d\u76e3\uff08Global Chief Creative Operations Officer\uff09Susie Walker\u9818\u5c0e\uff0c\u6301\u7e8c\u5728\u5404\u5340\u57df\u7a81\u7834\u754c\u9650\u3002\u4eca\u5e74\uff0c\u8a72\u8a08\u5283\u5df2\u64f4\u5c55\u81f3\u6db5\u84cb\u65b0\u8208\u5275\u610f\u4eba\u624d\uff0c\u4ed6\u5011\u7a4d\u6975\u53c3\u8207\u4e26\u5851\u9020\u4e86DDB\u591a\u6b21\u7372\u734e\u7684\u5275\u610f\u4f5c\u54c1\u3002 DDB\u7684\u5d1b\u8d77\u4ea6\u5f97\u529b\u65bc\u65d7\u4e0b\u591a\u5bb6\u5145\u6eff\u6d3b\u529b\u7684\u4ee3\u7406\u5546\uff0c\u5305\u62ecDDB Paris\u3001Africa Creative DDB\u3001alma\u3001DM9\u53caNORD DDB\uff0c\u4ed6\u5011\u5927\u81bd\u4e14\u5177\u6587\u5316\u5171\u9cf4\u7684\u4f5c\u54c1\u6301\u7e8c\u91cd\u65b0\u5b9a\u7fa9\u5168\u7403\u5275\u610f\u5353\u8d8a\u7684\u6a19\u6e96\u3002 \u96a8\u8457\u5275\u610f\u65e5\u76ca\u6210\u70ba\u4f01\u696d\u7684\u91cd\u8981\u5dee\u7570\u5316\u56e0\u7d20\uff0cDDB\u5728\u6cd5\u570b\u5eb7\u57ce\u7684\u6210\u529f\u8b49\u660e\u4e86\u5176\u4fe1\u5ff5\uff1a\u60c5\u611f\u5316\u7684\u6545\u4e8b\u6558\u8ff0\u4e0d\u50c5\u80fd\u611f\u52d5\u4eba\u5fc3\uff0c\u66f4\u80fd\u63a8\u52d5\u5e02\u5834\u767c\u5c55\u3002\u4eca\u5e74\u7684\u5f97\u734e\u6d3b\u52d5\u4e0d\u50c5\u8d0f\u5f97\u591a\u9805\u6b8a\u69ae\uff0c\u66f4\u70ba\u5ba2\u6236\u5728\u5404\u500b\u9818\u57df\u5e36\u4f86\u4e86\u53ef\u91cf\u5316\u7684\u589e\u9577\u3002  DDB Worldwide\u7c21\u4ecb  DDB\uff08www.ddb.com\uff09\u662f\u300c\u60c5\u611f\u512a\u52e2\u4ee3\u7406\u5546\u300d\uff08The Emotional Advantage Agency\uff09\u3002 \u6211\u5011\u76f8\u4fe1\uff0c\u7576\u4eba\u5011\u7522\u751f\u60c5\u611f\u6642\uff0c\u6703\u4ed8\u8af8\u884c\u52d5\uff1b\u800c\u7576\u884c\u52d5\u767c\u751f\uff0c\u54c1\u724c\u4fbf\u80fd\u6210\u9577\u3002\u9019\u5c31\u662f\u300c\u60c5\u611f\u512a\u52e2\u300d\u3002\u6211\u5011\u904b\u7528\u9019\u7a2e\u512a\u52e2\uff0c\u5927\u898f\u6a21\u6253\u9020\u89aa\u5bc6\u9023\u7d50\uff0c\u4fc3\u9032\u54c1\u724c\u6210\u9577\uff0c\u4e26\u5275\u9020\u80fd\u63a8\u52d5\u4eba\u5fc3\u3001\u5546\u696d\u8207\u6587\u5316\u524d\u9032\u7684\u5275\u610f\u3002 \u4f5c\u70ba\u5168\u7403\u9818\u5148\u7684\u5ee3\u544a\u53ca\u884c\u92b7\u7db2\u7d61\u4e4b\u4e00\uff0cDDB\u7d50\u5408\u5275\u610f\u5353\u8d8a\u8207\u7b56\u7565\u6548\u80fd\uff0c\u63a8\u52d5\u53ef\u91cf\u5316\u7684\u6210\u679c\u3002\u6211\u5011\u5728\u5168\u740360\u591a\u500b\u570b\u5bb6\/\u5730\u5340\u8a2d\u6709140\u9593\u8fa6\u4e8b\u8655\uff0c\u8207MARS\u3001McDonald&#039;s\u3001Molson 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Entertainment\uff0cDDB Latina Puerto Rico\uff09  \u5275\u610f\u6578\u64da\u985e\u5225\uff1a\u300cEfficient Way to Pay\u300d\uff08Consul\uff0cDM9\uff09  \u53ef\u6301\u7e8c\u767c\u5c55\u76ee\u6a19\u985e\u5225\uff1a\u300cThe Amazon Greenventory\u300d\uff08Natura\uff0cAfrica Creative DDB\uff09  \u5171\u596a\u5f9720\u5ea7\u91d1\u7345\u734e\uff08Gold Lions\uff09  \u5171\u596a\u5f9737\u5ea7\u9280\u7345\u734e\uff08Silver Lions\uff09  \u5171\u596a\u5f9751\u5ea7\u9285\u7345\u734e\uff08Bronze Lions\uff09  \u5171\u5165\u570d320\u4ef6\u4f5c\u54c1  Nordea\u4ee5\u300cParental Leave Mortgage\u300d\u69ae\u7372\u82ac\u862d\u9996\u5ea7\u5eb7\u57ce\u91d1\u7345\u734e\uff08Gold Cannes Lion\uff09  DDB Latina Puerto Rico\u9996\u5ea6\u596a\u5f97\u5168\u5834\u5927\u734e\uff08Grand Prix\uff09\uff0c\u540c\u6642\u4e5f\u662f\u6ce2\u591a\u9ece\u5404\u6b77\u53f2\u4e0a\u7684\u7b2c\u4e8c\u6b21  DDB Warsaw\u4ee5\u300cMcDonald's Winter Takes on Color\u300d\u65bc\u54c1\u724c\u9ad4\u9a57\u8207\u555f\u52d5\uff08Brand Experience &amp; Activation\uff09\u985e\u5225\u9996\u6b21\u596a\u5f97\u5eb7\u57ce\u91d1\u7345\u734e\uff08Gold Cannes Lion\uff09  DDB Latina\u53f2\u4e0a\u6700\u591a\u7372\u734e\u7d00\u9304\uff0c\u619178\u5ea7\u7345\u5b50\u734e\uff08Lions\uff09\u53ca\u5168\u5834\u5927\u734e\uff08Grands Prix\uff09\u6253\u7834\u5148\u524d44\u5ea7\u734e\u9805\u7684\u7d00\u9304  \u54c1\u724c\u9ad4\u9a57\u8207\u555f\u52d5\uff08Brand Experience &amp; Activation\uff09\u985e\u5225\u4e2d\uff0c\u7372\u734e\u6700\u591a\u7684\u7db2\u7d61\uff0c\u5171\u7372\u5f9720\u5ea7\u734e\u9805  \u7372\u5f97McDonald's\u6700\u591a\u734e\u9805\u7684\u4ee3\u7406\u5546\u7db2\u7d61\uff0c\u9818\u5148\u5176\u4ed6\u6240\u6709\u7af6\u722d\u8005  \u9019\u6ce2\u5275\u610f\u71b1\u6f6e\u7531DDB\u5168\u7403\u5275\u610f\u59d4\u54e1\u6703\uff08DDB Global Creative Council\uff09Bullseye\u9a45\u52d5\uff0c\u8a72\u59d4\u54e1\u6703\u7531\u5168\u7403\u5275\u610f\u71df\u904b\u7e3d\u76e3\uff08Global Chief Creative Operations Officer\uff09Susie Walker\u9818\u5c0e\uff0c\u6301\u7e8c\u5728\u5404\u5340\u57df\u7a81\u7834\u754c\u9650\u3002\u4eca\u5e74\uff0c\u8a72\u8a08\u5283\u5df2\u64f4\u5c55\u81f3\u6db5\u84cb\u65b0\u8208\u5275\u610f\u4eba\u624d\uff0c\u4ed6\u5011\u7a4d\u6975\u53c3\u8207\u4e26\u5851\u9020\u4e86DDB\u591a\u6b21\u7372\u734e\u7684\u5275\u610f\u4f5c\u54c1\u3002 DDB\u7684\u5d1b\u8d77\u4ea6\u5f97\u529b\u65bc\u65d7\u4e0b\u591a\u5bb6\u5145\u6eff\u6d3b\u529b\u7684\u4ee3\u7406\u5546\uff0c\u5305\u62ecDDB Paris\u3001Africa Creative DDB\u3001alma\u3001DM9\u53caNORD DDB\uff0c\u4ed6\u5011\u5927\u81bd\u4e14\u5177\u6587\u5316\u5171\u9cf4\u7684\u4f5c\u54c1\u6301\u7e8c\u91cd\u65b0\u5b9a\u7fa9\u5168\u7403\u5275\u610f\u5353\u8d8a\u7684\u6a19\u6e96\u3002 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\u6211\u5011\u76f8\u4fe1\uff0c\u7576\u4eba\u5011\u7522\u751f\u60c5\u611f\u6642\uff0c\u6703\u4ed8\u8af8\u884c\u52d5\uff1b\u800c\u7576\u884c\u52d5\u767c\u751f\uff0c\u54c1\u724c\u4fbf\u80fd\u6210\u9577\u3002\u9019\u5c31\u662f\u300c\u60c5\u611f\u512a\u52e2\u300d\u3002\u6211\u5011\u904b\u7528\u9019\u7a2e\u512a\u52e2\uff0c\u5927\u898f\u6a21\u6253\u9020\u89aa\u5bc6\u9023\u7d50\uff0c\u4fc3\u9032\u54c1\u724c\u6210\u9577\uff0c\u4e26\u5275\u9020\u80fd\u63a8\u52d5\u4eba\u5fc3\u3001\u5546\u696d\u8207\u6587\u5316\u524d\u9032\u7684\u5275\u610f\u3002 \u4f5c\u70ba\u5168\u7403\u9818\u5148\u7684\u5ee3\u544a\u53ca\u884c\u92b7\u7db2\u7d61\u4e4b\u4e00\uff0cDDB\u7d50\u5408\u5275\u610f\u5353\u8d8a\u8207\u7b56\u7565\u6548\u80fd\uff0c\u63a8\u52d5\u53ef\u91cf\u5316\u7684\u6210\u679c\u3002\u6211\u5011\u5728\u5168\u740360\u591a\u500b\u570b\u5bb6\/\u5730\u5340\u8a2d\u6709140\u9593\u8fa6\u4e8b\u8655\uff0c\u8207MARS\u3001McDonald's\u3001Molson 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DDB\u6210\u7acb\u65bc1949\u5e74\uff0c\u96b8\u5c6c\u65bcOmnicom\uff08\u7d10\u7d04\u8b49\u5238\u4ea4\u6613\u6240\u4ee3\u865f\uff1aOMC\uff09\u3002  \u5a92\u9ad4\u806f\u7d61Press@ddb.com","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/pingtungtimes.com.tw\/?p=338519","og_locale":"zh_TW","og_type":"article","og_title":"DDB Worldwide\u69ae\u73722025\u5e74\u5eb7\u57ce\u7345\u5b50\u734e\u300c\u5e74\u5ea6\u6700\u4f73\u7db2\u7d61\u300d\uff08Cannes Lions 2025 Network of the Year\uff09\uff0c\u5169\u5e74\u5167\u7b2c\u4e8c\u5ea6\u596a\u5f97\u8a72\u6b8a\u69ae - \u5c4f\u6771\u6642\u5831\u96fb\u5b50\u5831","og_description":"Omnicom\u7db2\u7d61\uff08Omnicom Network\uff09\u5728\u65b0\u4efb\u5168\u7403\u9818\u5c0e\u5718\u968a\u5e36\u9818\u4e0b\uff0c\u65bc76\u5e74\u6b77\u53f2\u4e2d\u5275\u4e0b\u6700\u591a\u7372\u734e\u7d00\u9304  \u6cd5\u570b\u5eb7\u57ce 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\u6211\u5011\u76f8\u4fe1\uff0c\u7576\u4eba\u5011\u7522\u751f\u60c5\u611f\u6642\uff0c\u6703\u4ed8\u8af8\u884c\u52d5\uff1b\u800c\u7576\u884c\u52d5\u767c\u751f\uff0c\u54c1\u724c\u4fbf\u80fd\u6210\u9577\u3002\u9019\u5c31\u662f\u300c\u60c5\u611f\u512a\u52e2\u300d\u3002\u6211\u5011\u904b\u7528\u9019\u7a2e\u512a\u52e2\uff0c\u5927\u898f\u6a21\u6253\u9020\u89aa\u5bc6\u9023\u7d50\uff0c\u4fc3\u9032\u54c1\u724c\u6210\u9577\uff0c\u4e26\u5275\u9020\u80fd\u63a8\u52d5\u4eba\u5fc3\u3001\u5546\u696d\u8207\u6587\u5316\u524d\u9032\u7684\u5275\u610f\u3002 \u4f5c\u70ba\u5168\u7403\u9818\u5148\u7684\u5ee3\u544a\u53ca\u884c\u92b7\u7db2\u7d61\u4e4b\u4e00\uff0cDDB\u7d50\u5408\u5275\u610f\u5353\u8d8a\u8207\u7b56\u7565\u6548\u80fd\uff0c\u63a8\u52d5\u53ef\u91cf\u5316\u7684\u6210\u679c\u3002\u6211\u5011\u5728\u5168\u740360\u591a\u500b\u570b\u5bb6\/\u5730\u5340\u8a2d\u6709140\u9593\u8fa6\u4e8b\u8655\uff0c\u8207MARS\u3001McDonald's\u3001Molson 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