{"id":329332,"date":"2025-05-26T19:31:21","date_gmt":"2025-05-26T11:31:21","guid":{"rendered":"https:\/\/pingtungtimes.com.tw\/?p=329332"},"modified":"2025-05-26T19:31:21","modified_gmt":"2025-05-26T11:31:21","slug":"%e9%99%bd%e7%8d%85%e9%9b%86%e5%9c%98%e9%96%8b%e5%89%b5ai%e8%b6%85%e7%b6%ad%e6%99%ba%e6%85%a7-%e5%bc%95%e9%a0%98%e5%82%b3%e6%92%ad%e6%96%b0%e7%b4%80%e5%85%83","status":"publish","type":"post","link":"https:\/\/pingtungtimes.com.tw\/?p=329332","title":{"rendered":"\u967d\u7345\u96c6\u5718\u958b\u5275AI\u8d85\u7dad\u667a\u6167 \u5f15\u9818\u50b3\u64ad\u65b0\u7d00\u5143"},"content":{"rendered":"<div>\n<p>\u662f\u65b0\u805e\u7db2\u00a0 \u00a0\u751f\u6d3b\u4e2d\u5fc3<\/p>\n<\/p>\n<p>\u967d\u7345\u96c6\u5718\u53f0\u7063\u6210\u529f\u61c9\u7528AI\u6280\u8853\uff0c\u70ba\u54c1\u724c\u5ba2\u6236\u5275\u9020\u591a\u9805\u6210\u529f\u6848\u4f8b\uff0c\u4e14\u65bc\u5404\u5927\u570b\u969b\u734e\u9805\u7372\u734e\u7121\u6578\u3002\u5716\u70ba\u5be6\u529b\u5a92\u9ad4\u5c07AI-II\u3001AI-MH\u61c9\u7528\u65bc\u500b\u4eba\u5316\u884c\u92b7\uff0c\u5728B2C\u53caB2B\u9818\u57df\u5747\u70ba\u54c1\u724c\u5ba2\u6236\u958b\u767c\u51fa\u65b0\u5546\u6a5f\uff0c\u5927\u5e45\u63a8\u5347\u6210\u6548\u6578\u5b57\u3002\u4e26\u5728Festival of Media\u53caDigital Media Awards\u5927\u653e\u7570\u5f69\uff0c\u69ae\u7372\u591a\u9805\u91d1\u734e\u80af\u5b9a\u3002(\u5716\/\u967d\u7345\u96c6\u5718\u53f0\u7063\u63d0\u4f9b)<\/p>\n<p>2025\u5e745\u670826\u65e5\uff0c\u53f0\u5317 \u2014\u2014\u6b63\u5f0f\u63a8\u51fa\u300aCoreAI\u8d85\u7dad\u667a\u6167\u5e73\u53f0\u300b\uff0c\u8df3\u812b\u4e00\u822cAI\u4eba\u624d\u57f9\u8a13\u8def\u5f91\uff0c\u4ee5\u5275\u610f\u6539\u5beb\u904a\u6232\u898f\u5247\uff0c\u91cd\u5851\u884c\u92b7\u50b3\u64ad\u7684\u672a\u4f86\u7248\u5716\u3002\u76f8\u8f03\u5e02\u5834\u666e\u904d\u5c07AI\u8996\u70ba\u6548\u80fd\u63d0\u5347\u5de5\u5177\uff0c\u300aCoreAI\u300b\u5c07\u5b9a\u4f4d\u70ba\u8d85\u8d8a\u73fe\u5b58\u7dad\u5ea6\u3001\u958b\u62d3\u667a\u6167\u65b0\u8996\u91ce\u7684\u8d77\u9ede\uff0c\u70ba\u53f0\u7063\u884c\u92b7\u50b3\u64ad\u958b\u555fAI\u6642\u4ee3\u7684\u5d84\u65b0\u7bc7\u7ae0\u3002<\/p>\n<p>\u967d\u7345\u96c6\u5718\u53f0\u7063\u7684\u9818\u822a\u5730\u4f4d\uff0c\u4f86\u81ea\u5177\u9ad4\u7684\u5ba2\u6236\u6210\u529f\u6848\u4f8b\u3002\u5728\u53f0\u7063\u5e02\u5834\u4ecd\u666e\u904d\u8457\u91cdAI\u4eba\u624d\u57f9\u8a13\u3001\u5f37\u5316\u5de5\u4f5c\u6548\u7387\u7684\u5927\u74b0\u5883\u4e0b\uff0c\u967d\u7345\u96c6\u5718\u5404\u54c1\u724c\u5247\u9078\u64c7\u62ab\u834a\u65ac\u68d8\uff0c\u958b\u62d3\u66f4\u56f0\u96e3\u7684\u9053\u8def\u2014\u2014\u5169\u5e74\u591a\u4f86\uff0c\u7a4d\u6975\u6295\u5165AI\u6280\u8853\u7684\u7814\u7a76\u8207\u61c9\u7528\uff0c\u9678\u7e8c\u958b\u767c\u51fa\u5404\u9805\u80fd\u5c07AI\u512a\u5316\u8f49\u63db\u70ba\u54c1\u724c\u5177\u9ad4\u6210\u529f\u7684\u5c08\u696d\u65b9\u6848\u3002\u9032\u800c\u4ee5\u7b56\u7565\u8207\u5275\u610f\u4e3b\u5c0eAI\u7684\u61c9\u7528\u5834\u666f\uff0c\u5be6\u73fe\u79d1\u6280\u5275\u65b0\uff0c\u70ba\u54c1\u724c\u5ba2\u6236\u6253\u9020\u51fa\u591a\u9805\u6210\u529f\u6848\u4f8b\uff0c\u4e5f\u540c\u6642\u7372\u5f97\u570b\u969b\u5404\u5927\u734e\u9805\u7684\u80af\u5b9a\u3002<\/p>\n<p><strong>\u524d\u77bb\u601d\u7dad\u5168\u7403\u5e03\u5c40 \u63a8\u5347\u967d\u7345\u96c6\u5718\u9818\u822a\u5730\u4f4d<\/strong><\/p>\n<p>\u5728\u5168\u7403\u967d\u7345\u96c6\u5718\u8463\u4e8b\u9577\u517c\u57f7\u884c\u9577Arthur Sadoun\u5177\u9ad8\u5ea6\u524d\u77bb\u6027\u7684\u9818\u5c0e\u4e0b\uff0c\u96c6\u5718\u6b77\u7d93\u5341\u5e74\u5e03\u5c40\uff0c\u6253\u9020<strong>\u300c<\/strong>CoreAI\u300d\u6838\u5fc3\u8cc7\u6e90\uff0c\u8f14\u52a9\u50b3\u64ad\u7b56\u7565\u3001\u5a92\u9ad4\u7b56\u7565\u3001\u5275\u610f\u767c\u60f3\u53ca\u57f7\u884c\u512a\u5316\u7b49\u5404\u968e\u6bb5\u4efb\u52d9\u7684\u9032\u884c\u3002\u751f\u6d3b\u5728\u4e00\u500bAI\u5373\u5c07\u7121\u6240\u4e0d\u5728\u7684\u4e16\u754c\u88e1\uff0c\u967d\u7345\u96c6\u5718\u76f8\u4fe1\uff1a\u7d50\u5408\u5275\u610f\u4eba\u7684\u6587\u5316\u611f\u77e5\u8207\u60f3\u50cf\u529b\uff0c\u8207AI\u5f37\u5927\u6f14\u7b97\u529b\u5e36\u4f86\u7684\u5206\u6790\u6df1\u5ea6\uff0c\u6211\u5011\u5c07\u80fd\u8207AI\u4e00\u8d77\u4e0d\u65b7\u5730\u5b78\u7fd2\u3001\u9032\u5316\uff0c\u9032\u800c\u7a81\u7834\u6975\u9650\u3001\u5171\u5275\u6210\u9577\u3002<\/p>\n<p>2025\u5e74\u521d\uff0c\u967d\u7345\u96c6\u5718\uff08Publicis Groupe\uff09\u5ba3\u4f48\u6536\u8cfc\u5168\u7403\u6700\u5927\u7368\u7acb\u6578\u64da\u7ba1\u7406\u5e73\u53f0\uff08DMP\uff09Lotame\uff0c\u70ba\u884c\u92b7\u50b3\u64ad\u7522\u696d\u6295\u4e0b\u9707\u64bc\u5f48\u3002\u9019\u9805\u4f75\u8cfc\u4e0d\u50c5\u5f37\u5316\u4e86\u967d\u7345\u539f\u672c\u4ee5 Epsilon CoreID \u70ba\u6838\u5fc3\u7684\u5317\u7f8e\u6578\u64da\u512a\u52e2\uff0c\u66f4\u5927\u5e45\u63d0\u5347\u5176\u5168\u7403\u6578\u64da\u6574\u5408\u80fd\u529b\uff0c\u6db5\u84cb\u6578\u64da\u4f86\u6e90\u591a\u6a23\u6027\u3001\u67b6\u69cb\u5b8c\u6574\u6027\u3001\u6578\u64da\u5373\u6642\u6d3b\u6027\u8207\u53ef\u6301\u7e8c\u6027\uff1b\u5728\u76ee\u6a19\u5c0d\u8c61\u7684\u8b58\u5225\u8207\u7cbe\u6e96\u9396\u5b9a\u4e0a\uff0c\u66f4\u5168\u9762\u8d85\u8d8a\u696d\u754c\u5176\u4ed6\u50b3\u64ad\u96c6\u5718\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-132946\" src=\"https:\/\/yesmedia.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2025\/05\/20250526191827_33-600x337.gif\" alt=\"\" width=\"600\" height=\"337\" srcset=\"https:\/\/yesmedia.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2025\/05\/20250526191827_33-600x337.gif 600w, https:\/\/yesmedia.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2025\/05\/20250526191827_33-1200x675.gif 1200w, https:\/\/yesmedia.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2025\/05\/20250526191827_33-768x432.gif 768w, https:\/\/yesmedia.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2025\/05\/20250526191827_33-250x141.gif 250w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\"><\/p>\n<p>\u5168\u7403\u967d\u7345\u96c6\u5718\u6536\u8cfcLotame\uff0c\u5168\u9762\u63d0\u5347Epsilon\u5168\u7403\u6578\u64da\u6574\u5408\u529b\u3002(\u5716\/\u967d\u7345\u96c6\u5718\u53f0\u7063\u63d0\u4f9b)<\/p>\n<p>Lotame \u662f\u5168\u7403\u5c11\u6578\u771f\u6b63\u505a\u5230\u4e00\u7ad9\u5f0f\u8eab\u5206\u8b58\u5225\u8207\u6578\u64da\u61c9\u7528\u6574\u5408\u7684DMP\u4f9b\u61c9\u5546\u3002\u4f5c\u70ba\u5168\u7403\u6578\u64da\u3001\u8eab\u5206\u8b58\u5225\u8207\u6280\u8853\u9818\u57df\u7684\u9818\u5c0e\u8005\uff0c\u5176\u5e73\u53f0\u6db5\u84cb 109 \u500b\u570b\u5bb6\u7684\u6578\u64da\u5e02\u5834\u7248\u5716\uff0c\u6574\u5408\u8d85\u904e 100 \u7a2e\u8cc7\u6599\u4f86\u6e90\u3001\u7d2f\u7a4d\u8d85\u904e 16 \u5104\u7b46 ID\uff0c\u652f\u63f4\u5168\u7403 4,000 \u591a\u500b\u54c1\u724c\u8207\u51fa\u7248\u5546\u9032\u884c\u7cbe\u6e96\u7684\u6578\u64da\u884c\u92b7\u3002<\/p>\n<p>\u967d\u7345\u96c6\u5718\u8463\u4e8b\u9577\u66a8\u57f7\u884c\u9577 Arthur Sadoun \u8868\u793a\uff1a\u300c\u900f\u904e Lotame\u8207 Epsilon\u7684\u6574\u5408\uff0c\u967d\u7345\u96c6\u5718\u9032\u4e00\u6b65\u978f\u56fa\u9818\u5148\u696d\u754c\u7684\u8eab\u5206\u8b58\u5225\u5716\u8b5c\uff0c\u70ba\u5ba2\u6236\u5e36\u4f86\u7368\u4e00\u7121\u4e8c\u7684\u7af6\u722d\u512a\u52e2 \u2014\u2014\u4ee5\u5b89\u5168\u4e14\u900f\u660e\u7684\u65b9\u5f0f\uff0c\u5354\u52a9\u54c1\u724c\u770b\u898b\u4e26\u89f8\u53ca\u5168\u7403 91% \u7684\u6210\u5e74\u7db2\u8def\u4f7f\u7528\u8005\u3002\u518d\u900f\u904e AI \u6280\u8853\uff0c\u5c07\u9019\u4e9b\u9ad8\u54c1\u8cea\u8eab\u5206\u8cc7\u6599\u8207\u54c1\u724c\u81ea\u6709\u6578\u64da\u7d50\u5408\uff0c\u843d\u5be6\u65bc\u5f9e\u5167\u5bb9\u5230\u5a92\u9ad4\u7684\u5b8c\u6574\u884c\u92b7\u5834\u666f\u3002\u967d\u7345\u96c6\u5718\u8b93 CoreAI \u7684\u6982\u5ff5\u843d\u5be6\u6210\u70ba\u54c1\u724c\u7684\u5546\u696d\u5f15\u64ce\uff0c\u9019\u6b63\u662f\u967d\u7345\u96c6\u5718\u80fd\u591f\u6210\u70ba\u5168\u7403\u6700\u5927\u5ee3\u544a\u96c6\u5718\uff0c\u4e26\u5728\u6240\u6709\u95dc\u9375\u6307\u6a19\u4e0a\u9818\u5148\u7684\u539f\u56e0\u3002\u300d<\/p>\n<p>\u6b64\u6b21\u6536\u8cfc\u4e5f\u8c61\u5fb5\u967d\u7345\u96c6\u5718\u5728\u6578\u64da\u9a45\u52d5\u884c\u92b7\u9818\u57df\u7684\u5168\u9762\u5347\u7dad\u3002Lotame \u5c07\u9032\u4e00\u6b65\u5f37\u5316 Epsilon \u5728\u4e9e\u592a\u8207\u6b50\u975e\u4e2d\u6771\u5730\u5340\u7684\u64f4\u5c55\uff0c\u5354\u52a9\u54c1\u724c\u5efa\u7acb\u5168\u7403\u4e00\u81f4\u4f46\u5728\u5730\u5316\u7684\u500b\u4eba\u5316\u884c\u92b7\u80fd\u529b\u3002\u7576\u5168\u7403\u7684\u6d88\u8cbb\u8005\u8d8a\u4f86\u8d8a\u671f\u5f85\u54c1\u724c\u63d0\u4f9b\u5373\u6642\u3001\u76f8\u95dc\u4e14\u6709\u610f\u7fa9\u7684\u6e9d\u901a\u9ad4\u9a57\uff0c\u9019\u5834\u4f75\u8cfc\u7121\u7591\u5c07\u91cd\u65b0\u5b9a\u7fa9\u300c\u7cbe\u6e96\u884c\u92b7\u300d\u7684\u6280\u8853\u8207\u60f3\u50cf\u908a\u754c\u3002<\/p>\n<p><strong>\u967d\u7345\u96c6\u5718\u958b\u5275AI\u8d85\u7dad\u667a\u6167 \u6d1e\u5bdf\u53f0\u7063\u5e02\u5834\u5546\u6a5f<\/strong><\/p>\n<p>\u967d\u7345\u96c6\u5718\u53f0\u7063\u7684\u300aCoreAI\u8d85\u7dad\u667a\u6167\u5e73\u53f0\u300b\uff0c\u4ee5\u9818\u5148\u696d\u754c\u7684\u5168\u7403\u6578\u64da\u8cc7\u6e90\u53ca\u967d\u7345\u300cCoreAI\u300d\u70ba\u57fa\u790e\uff0c\u91dd\u5c0d\u6d1e\u5bdf\u5206\u6790\u3001\u5275\u610f\u958b\u767c\u3001\u793e\u7fa4\u95dc\u806f\u3001\u7d20\u6750\u751f\u6210\u8207\u7cbe\u6e96\u8f49\u63db\u9a45\u52d5\u7b49\u5404\u5927\u9762\u5411\u95dc\u9375\u4efb\u52d9\uff0c\u7368\u5bb6\u958b\u767c\u500b\u5225\u5c08\u7cbe\u7684AI \u5de5\u5177\u3002\u6bcf\u4e00\u9805 AI \u5de5\u5177\u90fd\u5c08\u6ce8\u65bc\u89e3\u6c7a\u4e00\u500b\u6838\u5fc3\u554f\u984c\uff0c\u6df1\u5165\u7406\u89e3\u884c\u92b7\u8207\u6d88\u8cbb\u8005\u884c\u70ba\u7684\u8108\u7d61\uff0c\u8b93AI\u904b\u7528\u771f\u6b63\u843d\u5730\uff0c\u9032\u800c\u512a\u5316\u884c\u92b7\u50b3\u64ad\u6d41\u7a0b\u3002<\/p>\n<p>\u967d\u7345\u96c6\u5718\u7684\u5c08\u5bb6\u5718\u968a\u5247\u662f\u4e3b\u5c0e\u5de5\u5177\u904b\u7528\u7684\u6838\u5fc3\u3002\u5de5\u5177\u900f\u904e\u5e73\u53f0\u5f7c\u6b64\u4e32\u9023\uff0c\u5c08\u696d\u5718\u968a\u5247\u767c\u63eePower of 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https:\/\/yesmedia.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2025\/05\/20250526192018_79-768x632.png 768w, https:\/\/yesmedia.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2025\/05\/20250526192018_79-250x206.png 250w, https:\/\/yesmedia.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2025\/05\/20250526192018_79.png 1475w\" sizes=\"auto, (max-width: 600px) 100vw, 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Sadoun\u5177\u9ad8\u5ea6\u524d\u77bb\u6027\u7684\u9818\u5c0e\u4e0b\uff0c\u96c6\u5718\u6b77\u7d93\u5341\u5e74\u5e03\u5c40\uff0c\u6253\u9020\u300cCoreAI\u300d\u6838\u5fc3\u8cc7\u6e90\uff0c\u8f14\u52a9\u50b3\u64ad\u7b56\u7565\u3001\u5a92\u9ad4\u7b56\u7565\u3001\u5275\u610f\u767c\u60f3\u53ca\u57f7\u884c\u512a\u5316\u7b49\u5404\u968e\u6bb5\u4efb\u52d9\u7684\u9032\u884c\u3002\u751f\u6d3b\u5728\u4e00\u500bAI\u5373\u5c07\u7121\u6240\u4e0d\u5728\u7684\u4e16\u754c\u88e1\uff0c\u967d\u7345\u96c6\u5718\u76f8\u4fe1\uff1a\u7d50\u5408\u5275\u610f\u4eba\u7684\u6587\u5316\u611f\u77e5\u8207\u60f3\u50cf\u529b\uff0c\u8207AI\u5f37\u5927\u6f14\u7b97\u529b\u5e36\u4f86\u7684\u5206\u6790\u6df1\u5ea6\uff0c\u6211\u5011\u5c07\u80fd\u8207AI\u4e00\u8d77\u4e0d\u65b7\u5730\u5b78\u7fd2\u3001\u9032\u5316\uff0c\u9032\u800c\u7a81\u7834\u6975\u9650\u3001\u5171\u5275\u6210\u9577\u3002 2025\u5e74\u521d\uff0c\u967d\u7345\u96c6\u5718\uff08Publicis Groupe\uff09\u5ba3\u4f48\u6536\u8cfc\u5168\u7403\u6700\u5927\u7368\u7acb\u6578\u64da\u7ba1\u7406\u5e73\u53f0\uff08DMP\uff09Lotame\uff0c\u70ba\u884c\u92b7\u50b3\u64ad\u7522\u696d\u6295\u4e0b\u9707\u64bc\u5f48\u3002\u9019\u9805\u4f75\u8cfc\u4e0d\u50c5\u5f37\u5316\u4e86\u967d\u7345\u539f\u672c\u4ee5 Epsilon CoreID \u70ba\u6838\u5fc3\u7684\u5317\u7f8e\u6578\u64da\u512a\u52e2\uff0c\u66f4\u5927\u5e45\u63d0\u5347\u5176\u5168\u7403\u6578\u64da\u6574\u5408\u80fd\u529b\uff0c\u6db5\u84cb\u6578\u64da\u4f86\u6e90\u591a\u6a23\u6027\u3001\u67b6\u69cb\u5b8c\u6574\u6027\u3001\u6578\u64da\u5373\u6642\u6d3b\u6027\u8207\u53ef\u6301\u7e8c\u6027\uff1b\u5728\u76ee\u6a19\u5c0d\u8c61\u7684\u8b58\u5225\u8207\u7cbe\u6e96\u9396\u5b9a\u4e0a\uff0c\u66f4\u5168\u9762\u8d85\u8d8a\u696d\u754c\u5176\u4ed6\u50b3\u64ad\u96c6\u5718\u3002 \u5168\u7403\u967d\u7345\u96c6\u5718\u6536\u8cfcLotame\uff0c\u5168\u9762\u63d0\u5347Epsilon\u5168\u7403\u6578\u64da\u6574\u5408\u529b\u3002(\u5716\/\u967d\u7345\u96c6\u5718\u53f0\u7063\u63d0\u4f9b) Lotame \u662f\u5168\u7403\u5c11\u6578\u771f\u6b63\u505a\u5230\u4e00\u7ad9\u5f0f\u8eab\u5206\u8b58\u5225\u8207\u6578\u64da\u61c9\u7528\u6574\u5408\u7684DMP\u4f9b\u61c9\u5546\u3002\u4f5c\u70ba\u5168\u7403\u6578\u64da\u3001\u8eab\u5206\u8b58\u5225\u8207\u6280\u8853\u9818\u57df\u7684\u9818\u5c0e\u8005\uff0c\u5176\u5e73\u53f0\u6db5\u84cb 109 \u500b\u570b\u5bb6\u7684\u6578\u64da\u5e02\u5834\u7248\u5716\uff0c\u6574\u5408\u8d85\u904e 100 \u7a2e\u8cc7\u6599\u4f86\u6e90\u3001\u7d2f\u7a4d\u8d85\u904e 16 \u5104\u7b46 ID\uff0c\u652f\u63f4\u5168\u7403 4,000 \u591a\u500b\u54c1\u724c\u8207\u51fa\u7248\u5546\u9032\u884c\u7cbe\u6e96\u7684\u6578\u64da\u884c\u92b7\u3002 \u967d\u7345\u96c6\u5718\u8463\u4e8b\u9577\u66a8\u57f7\u884c\u9577 Arthur Sadoun \u8868\u793a\uff1a\u300c\u900f\u904e Lotame\u8207 Epsilon\u7684\u6574\u5408\uff0c\u967d\u7345\u96c6\u5718\u9032\u4e00\u6b65\u978f\u56fa\u9818\u5148\u696d\u754c\u7684\u8eab\u5206\u8b58\u5225\u5716\u8b5c\uff0c\u70ba\u5ba2\u6236\u5e36\u4f86\u7368\u4e00\u7121\u4e8c\u7684\u7af6\u722d\u512a\u52e2 \u2014\u2014\u4ee5\u5b89\u5168\u4e14\u900f\u660e\u7684\u65b9\u5f0f\uff0c\u5354\u52a9\u54c1\u724c\u770b\u898b\u4e26\u89f8\u53ca\u5168\u7403 91% \u7684\u6210\u5e74\u7db2\u8def\u4f7f\u7528\u8005\u3002\u518d\u900f\u904e AI \u6280\u8853\uff0c\u5c07\u9019\u4e9b\u9ad8\u54c1\u8cea\u8eab\u5206\u8cc7\u6599\u8207\u54c1\u724c\u81ea\u6709\u6578\u64da\u7d50\u5408\uff0c\u843d\u5be6\u65bc\u5f9e\u5167\u5bb9\u5230\u5a92\u9ad4\u7684\u5b8c\u6574\u884c\u92b7\u5834\u666f\u3002\u967d\u7345\u96c6\u5718\u8b93 CoreAI \u7684\u6982\u5ff5\u843d\u5be6\u6210\u70ba\u54c1\u724c\u7684\u5546\u696d\u5f15\u64ce\uff0c\u9019\u6b63\u662f\u967d\u7345\u96c6\u5718\u80fd\u591f\u6210\u70ba\u5168\u7403\u6700\u5927\u5ee3\u544a\u96c6\u5718\uff0c\u4e26\u5728\u6240\u6709\u95dc\u9375\u6307\u6a19\u4e0a\u9818\u5148\u7684\u539f\u56e0\u3002\u300d \u6b64\u6b21\u6536\u8cfc\u4e5f\u8c61\u5fb5\u967d\u7345\u96c6\u5718\u5728\u6578\u64da\u9a45\u52d5\u884c\u92b7\u9818\u57df\u7684\u5168\u9762\u5347\u7dad\u3002Lotame \u5c07\u9032\u4e00\u6b65\u5f37\u5316 Epsilon \u5728\u4e9e\u592a\u8207\u6b50\u975e\u4e2d\u6771\u5730\u5340\u7684\u64f4\u5c55\uff0c\u5354\u52a9\u54c1\u724c\u5efa\u7acb\u5168\u7403\u4e00\u81f4\u4f46\u5728\u5730\u5316\u7684\u500b\u4eba\u5316\u884c\u92b7\u80fd\u529b\u3002\u7576\u5168\u7403\u7684\u6d88\u8cbb\u8005\u8d8a\u4f86\u8d8a\u671f\u5f85\u54c1\u724c\u63d0\u4f9b\u5373\u6642\u3001\u76f8\u95dc\u4e14\u6709\u610f\u7fa9\u7684\u6e9d\u901a\u9ad4\u9a57\uff0c\u9019\u5834\u4f75\u8cfc\u7121\u7591\u5c07\u91cd\u65b0\u5b9a\u7fa9\u300c\u7cbe\u6e96\u884c\u92b7\u300d\u7684\u6280\u8853\u8207\u60f3\u50cf\u908a\u754c\u3002 \u967d\u7345\u96c6\u5718\u958b\u5275AI\u8d85\u7dad\u667a\u6167 \u6d1e\u5bdf\u53f0\u7063\u5e02\u5834\u5546\u6a5f 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\u967d\u7345\u96c6\u5718\u53f0\u7063\u7684\u5c08\u5bb6\u5718\u968a\u5de7\u5999\u5c07AI\u6280\u8853\u904b\u7528\u65bc\u884c\u92b7\u4f01\u5283\u7684\u5404\u500b\u74b0\u7bc0\uff0c\u64f4\u5927\u6d1e\u5bdf\u5ee3\u5ea6\u8207\u6df1\u5ea6\uff0c\u653e\u5927\u7b56\u7565\u8207\u5275\u610f\u7684\u5f71\u97ff\u529b\uff0c\u771f\u6b63\u843d\u5be6\u300cAI for growth\u300d\u7684\u6838\u5fc3\u7406\u5ff5\uff0c\u9818\u5c0e\u65b0\u6642\u4ee3\u884c\u92b7\u7684\u6f14\u5316\u3002\u5373\u4f7f\u9762\u5c0d\u77ac\u606f\u842c\u8b8a\u7684\u5e02\u5834\u74b0\u5883\uff0c\u967d\u7345\u96c6\u5718\u4e5f\u6709\u4fe1\u5fc3\u7e7c\u7e8c\u638c\u63e1\u5e02\u5834\u767c\u5c55\u5148\u6a5f\uff0c\u8207\u5ba2\u6236\u5925\u4f34\u4e00\u8d77\u651c\u624b\u5411\u524d\u3001\u5275\u9020\u6210\u9577\uff0c\u958b\u62d3\u7121\u9650\u5546\u6a5f\u3002\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pingtungtimes.com.tw\/?p=329332\" 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Awards\u5927\u653e\u7570\u5f69\uff0c\u69ae\u7372\u591a\u9805\u91d1\u734e\u80af\u5b9a\u3002(\u5716\/\u967d\u7345\u96c6\u5718\u53f0\u7063\u63d0\u4f9b) 2025\u5e745\u670826\u65e5\uff0c\u53f0\u5317 \u2014\u2014\u6b63\u5f0f\u63a8\u51fa\u300aCoreAI\u8d85\u7dad\u667a\u6167\u5e73\u53f0\u300b\uff0c\u8df3\u812b\u4e00\u822cAI\u4eba\u624d\u57f9\u8a13\u8def\u5f91\uff0c\u4ee5\u5275\u610f\u6539\u5beb\u904a\u6232\u898f\u5247\uff0c\u91cd\u5851\u884c\u92b7\u50b3\u64ad\u7684\u672a\u4f86\u7248\u5716\u3002\u76f8\u8f03\u5e02\u5834\u666e\u904d\u5c07AI\u8996\u70ba\u6548\u80fd\u63d0\u5347\u5de5\u5177\uff0c\u300aCoreAI\u300b\u5c07\u5b9a\u4f4d\u70ba\u8d85\u8d8a\u73fe\u5b58\u7dad\u5ea6\u3001\u958b\u62d3\u667a\u6167\u65b0\u8996\u91ce\u7684\u8d77\u9ede\uff0c\u70ba\u53f0\u7063\u884c\u92b7\u50b3\u64ad\u958b\u555fAI\u6642\u4ee3\u7684\u5d84\u65b0\u7bc7\u7ae0\u3002 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Sadoun\u5177\u9ad8\u5ea6\u524d\u77bb\u6027\u7684\u9818\u5c0e\u4e0b\uff0c\u96c6\u5718\u6b77\u7d93\u5341\u5e74\u5e03\u5c40\uff0c\u6253\u9020\u300cCoreAI\u300d\u6838\u5fc3\u8cc7\u6e90\uff0c\u8f14\u52a9\u50b3\u64ad\u7b56\u7565\u3001\u5a92\u9ad4\u7b56\u7565\u3001\u5275\u610f\u767c\u60f3\u53ca\u57f7\u884c\u512a\u5316\u7b49\u5404\u968e\u6bb5\u4efb\u52d9\u7684\u9032\u884c\u3002\u751f\u6d3b\u5728\u4e00\u500bAI\u5373\u5c07\u7121\u6240\u4e0d\u5728\u7684\u4e16\u754c\u88e1\uff0c\u967d\u7345\u96c6\u5718\u76f8\u4fe1\uff1a\u7d50\u5408\u5275\u610f\u4eba\u7684\u6587\u5316\u611f\u77e5\u8207\u60f3\u50cf\u529b\uff0c\u8207AI\u5f37\u5927\u6f14\u7b97\u529b\u5e36\u4f86\u7684\u5206\u6790\u6df1\u5ea6\uff0c\u6211\u5011\u5c07\u80fd\u8207AI\u4e00\u8d77\u4e0d\u65b7\u5730\u5b78\u7fd2\u3001\u9032\u5316\uff0c\u9032\u800c\u7a81\u7834\u6975\u9650\u3001\u5171\u5275\u6210\u9577\u3002 2025\u5e74\u521d\uff0c\u967d\u7345\u96c6\u5718\uff08Publicis Groupe\uff09\u5ba3\u4f48\u6536\u8cfc\u5168\u7403\u6700\u5927\u7368\u7acb\u6578\u64da\u7ba1\u7406\u5e73\u53f0\uff08DMP\uff09Lotame\uff0c\u70ba\u884c\u92b7\u50b3\u64ad\u7522\u696d\u6295\u4e0b\u9707\u64bc\u5f48\u3002\u9019\u9805\u4f75\u8cfc\u4e0d\u50c5\u5f37\u5316\u4e86\u967d\u7345\u539f\u672c\u4ee5 Epsilon CoreID \u70ba\u6838\u5fc3\u7684\u5317\u7f8e\u6578\u64da\u512a\u52e2\uff0c\u66f4\u5927\u5e45\u63d0\u5347\u5176\u5168\u7403\u6578\u64da\u6574\u5408\u80fd\u529b\uff0c\u6db5\u84cb\u6578\u64da\u4f86\u6e90\u591a\u6a23\u6027\u3001\u67b6\u69cb\u5b8c\u6574\u6027\u3001\u6578\u64da\u5373\u6642\u6d3b\u6027\u8207\u53ef\u6301\u7e8c\u6027\uff1b\u5728\u76ee\u6a19\u5c0d\u8c61\u7684\u8b58\u5225\u8207\u7cbe\u6e96\u9396\u5b9a\u4e0a\uff0c\u66f4\u5168\u9762\u8d85\u8d8a\u696d\u754c\u5176\u4ed6\u50b3\u64ad\u96c6\u5718\u3002 \u5168\u7403\u967d\u7345\u96c6\u5718\u6536\u8cfcLotame\uff0c\u5168\u9762\u63d0\u5347Epsilon\u5168\u7403\u6578\u64da\u6574\u5408\u529b\u3002(\u5716\/\u967d\u7345\u96c6\u5718\u53f0\u7063\u63d0\u4f9b) Lotame \u662f\u5168\u7403\u5c11\u6578\u771f\u6b63\u505a\u5230\u4e00\u7ad9\u5f0f\u8eab\u5206\u8b58\u5225\u8207\u6578\u64da\u61c9\u7528\u6574\u5408\u7684DMP\u4f9b\u61c9\u5546\u3002\u4f5c\u70ba\u5168\u7403\u6578\u64da\u3001\u8eab\u5206\u8b58\u5225\u8207\u6280\u8853\u9818\u57df\u7684\u9818\u5c0e\u8005\uff0c\u5176\u5e73\u53f0\u6db5\u84cb 109 \u500b\u570b\u5bb6\u7684\u6578\u64da\u5e02\u5834\u7248\u5716\uff0c\u6574\u5408\u8d85\u904e 100 \u7a2e\u8cc7\u6599\u4f86\u6e90\u3001\u7d2f\u7a4d\u8d85\u904e 16 \u5104\u7b46 ID\uff0c\u652f\u63f4\u5168\u7403 4,000 \u591a\u500b\u54c1\u724c\u8207\u51fa\u7248\u5546\u9032\u884c\u7cbe\u6e96\u7684\u6578\u64da\u884c\u92b7\u3002 \u967d\u7345\u96c6\u5718\u8463\u4e8b\u9577\u66a8\u57f7\u884c\u9577 Arthur Sadoun \u8868\u793a\uff1a\u300c\u900f\u904e Lotame\u8207 Epsilon\u7684\u6574\u5408\uff0c\u967d\u7345\u96c6\u5718\u9032\u4e00\u6b65\u978f\u56fa\u9818\u5148\u696d\u754c\u7684\u8eab\u5206\u8b58\u5225\u5716\u8b5c\uff0c\u70ba\u5ba2\u6236\u5e36\u4f86\u7368\u4e00\u7121\u4e8c\u7684\u7af6\u722d\u512a\u52e2 \u2014\u2014\u4ee5\u5b89\u5168\u4e14\u900f\u660e\u7684\u65b9\u5f0f\uff0c\u5354\u52a9\u54c1\u724c\u770b\u898b\u4e26\u89f8\u53ca\u5168\u7403 91% \u7684\u6210\u5e74\u7db2\u8def\u4f7f\u7528\u8005\u3002\u518d\u900f\u904e AI \u6280\u8853\uff0c\u5c07\u9019\u4e9b\u9ad8\u54c1\u8cea\u8eab\u5206\u8cc7\u6599\u8207\u54c1\u724c\u81ea\u6709\u6578\u64da\u7d50\u5408\uff0c\u843d\u5be6\u65bc\u5f9e\u5167\u5bb9\u5230\u5a92\u9ad4\u7684\u5b8c\u6574\u884c\u92b7\u5834\u666f\u3002\u967d\u7345\u96c6\u5718\u8b93 CoreAI \u7684\u6982\u5ff5\u843d\u5be6\u6210\u70ba\u54c1\u724c\u7684\u5546\u696d\u5f15\u64ce\uff0c\u9019\u6b63\u662f\u967d\u7345\u96c6\u5718\u80fd\u591f\u6210\u70ba\u5168\u7403\u6700\u5927\u5ee3\u544a\u96c6\u5718\uff0c\u4e26\u5728\u6240\u6709\u95dc\u9375\u6307\u6a19\u4e0a\u9818\u5148\u7684\u539f\u56e0\u3002\u300d \u6b64\u6b21\u6536\u8cfc\u4e5f\u8c61\u5fb5\u967d\u7345\u96c6\u5718\u5728\u6578\u64da\u9a45\u52d5\u884c\u92b7\u9818\u57df\u7684\u5168\u9762\u5347\u7dad\u3002Lotame \u5c07\u9032\u4e00\u6b65\u5f37\u5316 Epsilon \u5728\u4e9e\u592a\u8207\u6b50\u975e\u4e2d\u6771\u5730\u5340\u7684\u64f4\u5c55\uff0c\u5354\u52a9\u54c1\u724c\u5efa\u7acb\u5168\u7403\u4e00\u81f4\u4f46\u5728\u5730\u5316\u7684\u500b\u4eba\u5316\u884c\u92b7\u80fd\u529b\u3002\u7576\u5168\u7403\u7684\u6d88\u8cbb\u8005\u8d8a\u4f86\u8d8a\u671f\u5f85\u54c1\u724c\u63d0\u4f9b\u5373\u6642\u3001\u76f8\u95dc\u4e14\u6709\u610f\u7fa9\u7684\u6e9d\u901a\u9ad4\u9a57\uff0c\u9019\u5834\u4f75\u8cfc\u7121\u7591\u5c07\u91cd\u65b0\u5b9a\u7fa9\u300c\u7cbe\u6e96\u884c\u92b7\u300d\u7684\u6280\u8853\u8207\u60f3\u50cf\u908a\u754c\u3002 \u967d\u7345\u96c6\u5718\u958b\u5275AI\u8d85\u7dad\u667a\u6167 \u6d1e\u5bdf\u53f0\u7063\u5e02\u5834\u5546\u6a5f \u967d\u7345\u96c6\u5718\u53f0\u7063\u7684\u300aCoreAI\u8d85\u7dad\u667a\u6167\u5e73\u53f0\u300b\uff0c\u4ee5\u9818\u5148\u696d\u754c\u7684\u5168\u7403\u6578\u64da\u8cc7\u6e90\u53ca\u967d\u7345\u300cCoreAI\u300d\u70ba\u57fa\u790e\uff0c\u91dd\u5c0d\u6d1e\u5bdf\u5206\u6790\u3001\u5275\u610f\u958b\u767c\u3001\u793e\u7fa4\u95dc\u806f\u3001\u7d20\u6750\u751f\u6210\u8207\u7cbe\u6e96\u8f49\u63db\u9a45\u52d5\u7b49\u5404\u5927\u9762\u5411\u95dc\u9375\u4efb\u52d9\uff0c\u7368\u5bb6\u958b\u767c\u500b\u5225\u5c08\u7cbe\u7684AI \u5de5\u5177\u3002\u6bcf\u4e00\u9805 AI \u5de5\u5177\u90fd\u5c08\u6ce8\u65bc\u89e3\u6c7a\u4e00\u500b\u6838\u5fc3\u554f\u984c\uff0c\u6df1\u5165\u7406\u89e3\u884c\u92b7\u8207\u6d88\u8cbb\u8005\u884c\u70ba\u7684\u8108\u7d61\uff0c\u8b93AI\u904b\u7528\u771f\u6b63\u843d\u5730\uff0c\u9032\u800c\u512a\u5316\u884c\u92b7\u50b3\u64ad\u6d41\u7a0b\u3002 \u967d\u7345\u96c6\u5718\u7684\u5c08\u5bb6\u5718\u968a\u5247\u662f\u4e3b\u5c0e\u5de5\u5177\u904b\u7528\u7684\u6838\u5fc3\u3002\u5de5\u5177\u900f\u904e\u5e73\u53f0\u5f7c\u6b64\u4e32\u9023\uff0c\u5c08\u696d\u5718\u968a\u5247\u767c\u63eePower of One\u5354\u540c\u904b\u4f5c\uff0c\u9032\u800c\u52a0\u4e58\u7522\u751f\u653e\u5927\u6548\u679c\uff0c\u4f7f\u300aCoreAI\u8d85\u7dad\u667a\u6167\u5e73\u53f0\u300b\u6210\u70ba\u8207\u6642\u4ff1\u9032\u3001\u4e14\u517c\u5177\u5f48\u6027\u8207\u6df1\u5ea6\u7684\u667a\u6167\u67b6\u69cb\uff0c\u5354\u52a9\u54c1\u724c\u5728\u9ad8\u5ea6\u8b8a\u5316\u7684\u5e02\u5834\u74b0\u5883\u4e2d\u7cbe\u6e96\u6c7a\u7b56\u3001\u52a0\u901f\u6210\u9577\u3002 \u967d\u7345\u96c6\u5718\u53f0\u7063\u300aCoreAI\u8d85\u7dad\u667a\u6167\u5e73\u53f0\u300b\uff0c\u532f\u805adata\u3001technology\u3001creative\u3001media\u7b49\u5805\u5be6\u5c08\u696d\uff0c\u7d50\u5408AI\u5f37\u5927\u6f14\u7b97\u529b\uff0c\u5728\u50b3\u64ad\u8a08\u5283\u7684\u5404\u7bc0\u9ede\u70ba\u54c1\u724c\u63a2\u7d22\u6210\u9577\u6a5f\u6703\uff0c\u62d3\u5c55\u884c\u92b7\u50b3\u64ad\u65b0\u9818\u57df\u3002(\u5716\/\u967d\u7345\u96c6\u5718\u53f0\u7063\u63d0\u4f9b) \u967d\u7345\u96c6\u5718\u53f0\u7063\u300aCoreAI\u8d85\u7dad\u667a\u6167\u5e73\u53f0\u300b\uff0c\u73fe\u5df2\u5305\u542b\u4e03\u5927AI\u5de5\u5177\uff0c\u4e14\u4f9d\u5faa\u6210\u9577\u578b\u5e73\u53f0\u7684\u6982\u5ff5\u4e0d\u65b7\u9032\u5316\u8fed\u4ee3\u3002\u4e3b\u8981\u5de5\u5177\u53ca\u529f\u80fd\u5305\u62ec\uff1a \u300aBUZ.AI\u300b\u5e02\u5834\u8108\u52d5\uff1a\u6574\u5408\u591a\u5143\u5c08\u6709\u7814\u7a76\u53ca\u5408\u4f5c\u5925\u4f34\u6578\u64da\uff0c\u4e32\u9023\u5373\u6642\u793e\u7fa4\u89c0\u5bdf\uff0c\u70ba\u5718\u968a\u5feb\u901f\u63cf\u7e6a\u51fa\u66f4\u7acb\u9ad4\u7684\u5e02\u5834\u8f2a\u5ed3\u3002\u4e14\u8cc7\u6599\u4f86\u6e90\u4e0d\u7d81\u5b9a\u7279\u5b9a\u5e73\u53f0\uff0c\u78ba\u4fdd\u6d1e\u5bdf\u7684\u7368\u7acb\u8207\u9748\u6d3b\u3002 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DEGREES\u300b\u5275\u610f\u555f\u9ede\uff1a\u900f\u904e\u89e3\u69cb\u793e\u7fa4\u8a9e\u5883\u4e2d\u7684\u95dc\u9375\u5b57\u8108\u7d61\uff0c\u4e32\u806f\u51fa\u4eba\u5011\u771f\u6b63\u95dc\u6ce8\u7684\u4e3b\u984c\u8207\u60c5\u7dd2\uff0c\u6316\u6398\u5177\u6709\u610f\u7fa9\u7684\u6d1e\u5bdf\u7dda\u7d22\u3002\u8b93\u54c1\u724c\u5728\u5275\u610f\u767c\u60f3\u7684\u8d77\u9ede\uff0c\u4e0d\u518d\u6191\u7a7a\u5047\u8a2d\uff0c\u800c\u662f\u5f9e\u771f\u5be6\u5c0d\u8a71\u4e2d\u6c72\u53d6\u9748\u611f\uff0c\u627e\u5230\u66f4\u8cbc\u8fd1\u4eba\u5fc3\u7684\u5207\u5165\u9ede\u3002 \u300aSEO.AI\u300b\u5c08\u696d\u5347\u7d1a\uff1a\u5f9e\u7db2\u7ad9\u5065\u6aa2\u3001\u95dc\u9375\u5b57\u7814\u7a76\u3001\u5167\u5bb9\u7de8\u8f2f\u7b49\u5c64\u9762\u8457\u624b\uff0c\u5354\u52a9\u54c1\u724c\u56e0\u61c9 AI \u4ecb\u5165\u6d88\u8cbb\u8005\u65c5\u7a0b\u7684\u5168\u65b0\u6311\u6230\uff0c\u4e26\u6253\u9020 PR\uff08\u4f01\u696d\u516c\u95dc\uff09 x CX\uff08\u6d88\u8cbb\u8005\u9ad4\u9a57\uff09 x 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Sadoun\u5177\u9ad8\u5ea6\u524d\u77bb\u6027\u7684\u9818\u5c0e\u4e0b\uff0c\u96c6\u5718\u6b77\u7d93\u5341\u5e74\u5e03\u5c40\uff0c\u6253\u9020\u300cCoreAI\u300d\u6838\u5fc3\u8cc7\u6e90\uff0c\u8f14\u52a9\u50b3\u64ad\u7b56\u7565\u3001\u5a92\u9ad4\u7b56\u7565\u3001\u5275\u610f\u767c\u60f3\u53ca\u57f7\u884c\u512a\u5316\u7b49\u5404\u968e\u6bb5\u4efb\u52d9\u7684\u9032\u884c\u3002\u751f\u6d3b\u5728\u4e00\u500bAI\u5373\u5c07\u7121\u6240\u4e0d\u5728\u7684\u4e16\u754c\u88e1\uff0c\u967d\u7345\u96c6\u5718\u76f8\u4fe1\uff1a\u7d50\u5408\u5275\u610f\u4eba\u7684\u6587\u5316\u611f\u77e5\u8207\u60f3\u50cf\u529b\uff0c\u8207AI\u5f37\u5927\u6f14\u7b97\u529b\u5e36\u4f86\u7684\u5206\u6790\u6df1\u5ea6\uff0c\u6211\u5011\u5c07\u80fd\u8207AI\u4e00\u8d77\u4e0d\u65b7\u5730\u5b78\u7fd2\u3001\u9032\u5316\uff0c\u9032\u800c\u7a81\u7834\u6975\u9650\u3001\u5171\u5275\u6210\u9577\u3002 2025\u5e74\u521d\uff0c\u967d\u7345\u96c6\u5718\uff08Publicis Groupe\uff09\u5ba3\u4f48\u6536\u8cfc\u5168\u7403\u6700\u5927\u7368\u7acb\u6578\u64da\u7ba1\u7406\u5e73\u53f0\uff08DMP\uff09Lotame\uff0c\u70ba\u884c\u92b7\u50b3\u64ad\u7522\u696d\u6295\u4e0b\u9707\u64bc\u5f48\u3002\u9019\u9805\u4f75\u8cfc\u4e0d\u50c5\u5f37\u5316\u4e86\u967d\u7345\u539f\u672c\u4ee5 Epsilon CoreID \u70ba\u6838\u5fc3\u7684\u5317\u7f8e\u6578\u64da\u512a\u52e2\uff0c\u66f4\u5927\u5e45\u63d0\u5347\u5176\u5168\u7403\u6578\u64da\u6574\u5408\u80fd\u529b\uff0c\u6db5\u84cb\u6578\u64da\u4f86\u6e90\u591a\u6a23\u6027\u3001\u67b6\u69cb\u5b8c\u6574\u6027\u3001\u6578\u64da\u5373\u6642\u6d3b\u6027\u8207\u53ef\u6301\u7e8c\u6027\uff1b\u5728\u76ee\u6a19\u5c0d\u8c61\u7684\u8b58\u5225\u8207\u7cbe\u6e96\u9396\u5b9a\u4e0a\uff0c\u66f4\u5168\u9762\u8d85\u8d8a\u696d\u754c\u5176\u4ed6\u50b3\u64ad\u96c6\u5718\u3002 \u5168\u7403\u967d\u7345\u96c6\u5718\u6536\u8cfcLotame\uff0c\u5168\u9762\u63d0\u5347Epsilon\u5168\u7403\u6578\u64da\u6574\u5408\u529b\u3002(\u5716\\\/\u967d\u7345\u96c6\u5718\u53f0\u7063\u63d0\u4f9b) Lotame \u662f\u5168\u7403\u5c11\u6578\u771f\u6b63\u505a\u5230\u4e00\u7ad9\u5f0f\u8eab\u5206\u8b58\u5225\u8207\u6578\u64da\u61c9\u7528\u6574\u5408\u7684DMP\u4f9b\u61c9\u5546\u3002\u4f5c\u70ba\u5168\u7403\u6578\u64da\u3001\u8eab\u5206\u8b58\u5225\u8207\u6280\u8853\u9818\u57df\u7684\u9818\u5c0e\u8005\uff0c\u5176\u5e73\u53f0\u6db5\u84cb 109 \u500b\u570b\u5bb6\u7684\u6578\u64da\u5e02\u5834\u7248\u5716\uff0c\u6574\u5408\u8d85\u904e 100 \u7a2e\u8cc7\u6599\u4f86\u6e90\u3001\u7d2f\u7a4d\u8d85\u904e 16 \u5104\u7b46 ID\uff0c\u652f\u63f4\u5168\u7403 4,000 \u591a\u500b\u54c1\u724c\u8207\u51fa\u7248\u5546\u9032\u884c\u7cbe\u6e96\u7684\u6578\u64da\u884c\u92b7\u3002 \u967d\u7345\u96c6\u5718\u8463\u4e8b\u9577\u66a8\u57f7\u884c\u9577 Arthur Sadoun \u8868\u793a\uff1a\u300c\u900f\u904e Lotame\u8207 Epsilon\u7684\u6574\u5408\uff0c\u967d\u7345\u96c6\u5718\u9032\u4e00\u6b65\u978f\u56fa\u9818\u5148\u696d\u754c\u7684\u8eab\u5206\u8b58\u5225\u5716\u8b5c\uff0c\u70ba\u5ba2\u6236\u5e36\u4f86\u7368\u4e00\u7121\u4e8c\u7684\u7af6\u722d\u512a\u52e2 \u2014\u2014\u4ee5\u5b89\u5168\u4e14\u900f\u660e\u7684\u65b9\u5f0f\uff0c\u5354\u52a9\u54c1\u724c\u770b\u898b\u4e26\u89f8\u53ca\u5168\u7403 91% \u7684\u6210\u5e74\u7db2\u8def\u4f7f\u7528\u8005\u3002\u518d\u900f\u904e AI \u6280\u8853\uff0c\u5c07\u9019\u4e9b\u9ad8\u54c1\u8cea\u8eab\u5206\u8cc7\u6599\u8207\u54c1\u724c\u81ea\u6709\u6578\u64da\u7d50\u5408\uff0c\u843d\u5be6\u65bc\u5f9e\u5167\u5bb9\u5230\u5a92\u9ad4\u7684\u5b8c\u6574\u884c\u92b7\u5834\u666f\u3002\u967d\u7345\u96c6\u5718\u8b93 CoreAI \u7684\u6982\u5ff5\u843d\u5be6\u6210\u70ba\u54c1\u724c\u7684\u5546\u696d\u5f15\u64ce\uff0c\u9019\u6b63\u662f\u967d\u7345\u96c6\u5718\u80fd\u591f\u6210\u70ba\u5168\u7403\u6700\u5927\u5ee3\u544a\u96c6\u5718\uff0c\u4e26\u5728\u6240\u6709\u95dc\u9375\u6307\u6a19\u4e0a\u9818\u5148\u7684\u539f\u56e0\u3002\u300d \u6b64\u6b21\u6536\u8cfc\u4e5f\u8c61\u5fb5\u967d\u7345\u96c6\u5718\u5728\u6578\u64da\u9a45\u52d5\u884c\u92b7\u9818\u57df\u7684\u5168\u9762\u5347\u7dad\u3002Lotame \u5c07\u9032\u4e00\u6b65\u5f37\u5316 Epsilon \u5728\u4e9e\u592a\u8207\u6b50\u975e\u4e2d\u6771\u5730\u5340\u7684\u64f4\u5c55\uff0c\u5354\u52a9\u54c1\u724c\u5efa\u7acb\u5168\u7403\u4e00\u81f4\u4f46\u5728\u5730\u5316\u7684\u500b\u4eba\u5316\u884c\u92b7\u80fd\u529b\u3002\u7576\u5168\u7403\u7684\u6d88\u8cbb\u8005\u8d8a\u4f86\u8d8a\u671f\u5f85\u54c1\u724c\u63d0\u4f9b\u5373\u6642\u3001\u76f8\u95dc\u4e14\u6709\u610f\u7fa9\u7684\u6e9d\u901a\u9ad4\u9a57\uff0c\u9019\u5834\u4f75\u8cfc\u7121\u7591\u5c07\u91cd\u65b0\u5b9a\u7fa9\u300c\u7cbe\u6e96\u884c\u92b7\u300d\u7684\u6280\u8853\u8207\u60f3\u50cf\u908a\u754c\u3002 \u967d\u7345\u96c6\u5718\u958b\u5275AI\u8d85\u7dad\u667a\u6167 \u6d1e\u5bdf\u53f0\u7063\u5e02\u5834\u5546\u6a5f \u967d\u7345\u96c6\u5718\u53f0\u7063\u7684\u300aCoreAI\u8d85\u7dad\u667a\u6167\u5e73\u53f0\u300b\uff0c\u4ee5\u9818\u5148\u696d\u754c\u7684\u5168\u7403\u6578\u64da\u8cc7\u6e90\u53ca\u967d\u7345\u300cCoreAI\u300d\u70ba\u57fa\u790e\uff0c\u91dd\u5c0d\u6d1e\u5bdf\u5206\u6790\u3001\u5275\u610f\u958b\u767c\u3001\u793e\u7fa4\u95dc\u806f\u3001\u7d20\u6750\u751f\u6210\u8207\u7cbe\u6e96\u8f49\u63db\u9a45\u52d5\u7b49\u5404\u5927\u9762\u5411\u95dc\u9375\u4efb\u52d9\uff0c\u7368\u5bb6\u958b\u767c\u500b\u5225\u5c08\u7cbe\u7684AI \u5de5\u5177\u3002\u6bcf\u4e00\u9805 AI \u5de5\u5177\u90fd\u5c08\u6ce8\u65bc\u89e3\u6c7a\u4e00\u500b\u6838\u5fc3\u554f\u984c\uff0c\u6df1\u5165\u7406\u89e3\u884c\u92b7\u8207\u6d88\u8cbb\u8005\u884c\u70ba\u7684\u8108\u7d61\uff0c\u8b93AI\u904b\u7528\u771f\u6b63\u843d\u5730\uff0c\u9032\u800c\u512a\u5316\u884c\u92b7\u50b3\u64ad\u6d41\u7a0b\u3002 \u967d\u7345\u96c6\u5718\u7684\u5c08\u5bb6\u5718\u968a\u5247\u662f\u4e3b\u5c0e\u5de5\u5177\u904b\u7528\u7684\u6838\u5fc3\u3002\u5de5\u5177\u900f\u904e\u5e73\u53f0\u5f7c\u6b64\u4e32\u9023\uff0c\u5c08\u696d\u5718\u968a\u5247\u767c\u63eePower of One\u5354\u540c\u904b\u4f5c\uff0c\u9032\u800c\u52a0\u4e58\u7522\u751f\u653e\u5927\u6548\u679c\uff0c\u4f7f\u300aCoreAI\u8d85\u7dad\u667a\u6167\u5e73\u53f0\u300b\u6210\u70ba\u8207\u6642\u4ff1\u9032\u3001\u4e14\u517c\u5177\u5f48\u6027\u8207\u6df1\u5ea6\u7684\u667a\u6167\u67b6\u69cb\uff0c\u5354\u52a9\u54c1\u724c\u5728\u9ad8\u5ea6\u8b8a\u5316\u7684\u5e02\u5834\u74b0\u5883\u4e2d\u7cbe\u6e96\u6c7a\u7b56\u3001\u52a0\u901f\u6210\u9577\u3002 \u967d\u7345\u96c6\u5718\u53f0\u7063\u300aCoreAI\u8d85\u7dad\u667a\u6167\u5e73\u53f0\u300b\uff0c\u532f\u805adata\u3001technology\u3001creative\u3001media\u7b49\u5805\u5be6\u5c08\u696d\uff0c\u7d50\u5408AI\u5f37\u5927\u6f14\u7b97\u529b\uff0c\u5728\u50b3\u64ad\u8a08\u5283\u7684\u5404\u7bc0\u9ede\u70ba\u54c1\u724c\u63a2\u7d22\u6210\u9577\u6a5f\u6703\uff0c\u62d3\u5c55\u884c\u92b7\u50b3\u64ad\u65b0\u9818\u57df\u3002(\u5716\\\/\u967d\u7345\u96c6\u5718\u53f0\u7063\u63d0\u4f9b) \u967d\u7345\u96c6\u5718\u53f0\u7063\u300aCoreAI\u8d85\u7dad\u667a\u6167\u5e73\u53f0\u300b\uff0c\u73fe\u5df2\u5305\u542b\u4e03\u5927AI\u5de5\u5177\uff0c\u4e14\u4f9d\u5faa\u6210\u9577\u578b\u5e73\u53f0\u7684\u6982\u5ff5\u4e0d\u65b7\u9032\u5316\u8fed\u4ee3\u3002\u4e3b\u8981\u5de5\u5177\u53ca\u529f\u80fd\u5305\u62ec\uff1a \u300aBUZ.AI\u300b\u5e02\u5834\u8108\u52d5\uff1a\u6574\u5408\u591a\u5143\u5c08\u6709\u7814\u7a76\u53ca\u5408\u4f5c\u5925\u4f34\u6578\u64da\uff0c\u4e32\u9023\u5373\u6642\u793e\u7fa4\u89c0\u5bdf\uff0c\u70ba\u5718\u968a\u5feb\u901f\u63cf\u7e6a\u51fa\u66f4\u7acb\u9ad4\u7684\u5e02\u5834\u8f2a\u5ed3\u3002\u4e14\u8cc7\u6599\u4f86\u6e90\u4e0d\u7d81\u5b9a\u7279\u5b9a\u5e73\u53f0\uff0c\u78ba\u4fdd\u6d1e\u5bdf\u7684\u7368\u7acb\u8207\u9748\u6d3b\u3002 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\u5168\u7403\u967d\u7345\u96c6\u5718\u6536\u8cfcLotame\uff0c\u5168\u9762\u63d0\u5347Epsilon\u5168\u7403\u6578\u64da\u6574\u5408\u529b\u3002(\u5716\/\u967d\u7345\u96c6\u5718\u53f0\u7063\u63d0\u4f9b) Lotame \u662f\u5168\u7403\u5c11\u6578\u771f\u6b63\u505a\u5230\u4e00\u7ad9\u5f0f\u8eab\u5206\u8b58\u5225\u8207\u6578\u64da\u61c9\u7528\u6574\u5408\u7684DMP\u4f9b\u61c9\u5546\u3002\u4f5c\u70ba\u5168\u7403\u6578\u64da\u3001\u8eab\u5206\u8b58\u5225\u8207\u6280\u8853\u9818\u57df\u7684\u9818\u5c0e\u8005\uff0c\u5176\u5e73\u53f0\u6db5\u84cb 109 \u500b\u570b\u5bb6\u7684\u6578\u64da\u5e02\u5834\u7248\u5716\uff0c\u6574\u5408\u8d85\u904e 100 \u7a2e\u8cc7\u6599\u4f86\u6e90\u3001\u7d2f\u7a4d\u8d85\u904e 16 \u5104\u7b46 ID\uff0c\u652f\u63f4\u5168\u7403 4,000 \u591a\u500b\u54c1\u724c\u8207\u51fa\u7248\u5546\u9032\u884c\u7cbe\u6e96\u7684\u6578\u64da\u884c\u92b7\u3002 \u967d\u7345\u96c6\u5718\u8463\u4e8b\u9577\u66a8\u57f7\u884c\u9577 Arthur Sadoun \u8868\u793a\uff1a\u300c\u900f\u904e Lotame\u8207 Epsilon\u7684\u6574\u5408\uff0c\u967d\u7345\u96c6\u5718\u9032\u4e00\u6b65\u978f\u56fa\u9818\u5148\u696d\u754c\u7684\u8eab\u5206\u8b58\u5225\u5716\u8b5c\uff0c\u70ba\u5ba2\u6236\u5e36\u4f86\u7368\u4e00\u7121\u4e8c\u7684\u7af6\u722d\u512a\u52e2 \u2014\u2014\u4ee5\u5b89\u5168\u4e14\u900f\u660e\u7684\u65b9\u5f0f\uff0c\u5354\u52a9\u54c1\u724c\u770b\u898b\u4e26\u89f8\u53ca\u5168\u7403 91% \u7684\u6210\u5e74\u7db2\u8def\u4f7f\u7528\u8005\u3002\u518d\u900f\u904e AI \u6280\u8853\uff0c\u5c07\u9019\u4e9b\u9ad8\u54c1\u8cea\u8eab\u5206\u8cc7\u6599\u8207\u54c1\u724c\u81ea\u6709\u6578\u64da\u7d50\u5408\uff0c\u843d\u5be6\u65bc\u5f9e\u5167\u5bb9\u5230\u5a92\u9ad4\u7684\u5b8c\u6574\u884c\u92b7\u5834\u666f\u3002\u967d\u7345\u96c6\u5718\u8b93 CoreAI \u7684\u6982\u5ff5\u843d\u5be6\u6210\u70ba\u54c1\u724c\u7684\u5546\u696d\u5f15\u64ce\uff0c\u9019\u6b63\u662f\u967d\u7345\u96c6\u5718\u80fd\u591f\u6210\u70ba\u5168\u7403\u6700\u5927\u5ee3\u544a\u96c6\u5718\uff0c\u4e26\u5728\u6240\u6709\u95dc\u9375\u6307\u6a19\u4e0a\u9818\u5148\u7684\u539f\u56e0\u3002\u300d \u6b64\u6b21\u6536\u8cfc\u4e5f\u8c61\u5fb5\u967d\u7345\u96c6\u5718\u5728\u6578\u64da\u9a45\u52d5\u884c\u92b7\u9818\u57df\u7684\u5168\u9762\u5347\u7dad\u3002Lotame \u5c07\u9032\u4e00\u6b65\u5f37\u5316 Epsilon \u5728\u4e9e\u592a\u8207\u6b50\u975e\u4e2d\u6771\u5730\u5340\u7684\u64f4\u5c55\uff0c\u5354\u52a9\u54c1\u724c\u5efa\u7acb\u5168\u7403\u4e00\u81f4\u4f46\u5728\u5730\u5316\u7684\u500b\u4eba\u5316\u884c\u92b7\u80fd\u529b\u3002\u7576\u5168\u7403\u7684\u6d88\u8cbb\u8005\u8d8a\u4f86\u8d8a\u671f\u5f85\u54c1\u724c\u63d0\u4f9b\u5373\u6642\u3001\u76f8\u95dc\u4e14\u6709\u610f\u7fa9\u7684\u6e9d\u901a\u9ad4\u9a57\uff0c\u9019\u5834\u4f75\u8cfc\u7121\u7591\u5c07\u91cd\u65b0\u5b9a\u7fa9\u300c\u7cbe\u6e96\u884c\u92b7\u300d\u7684\u6280\u8853\u8207\u60f3\u50cf\u908a\u754c\u3002 \u967d\u7345\u96c6\u5718\u958b\u5275AI\u8d85\u7dad\u667a\u6167 \u6d1e\u5bdf\u53f0\u7063\u5e02\u5834\u5546\u6a5f \u967d\u7345\u96c6\u5718\u53f0\u7063\u7684\u300aCoreAI\u8d85\u7dad\u667a\u6167\u5e73\u53f0\u300b\uff0c\u4ee5\u9818\u5148\u696d\u754c\u7684\u5168\u7403\u6578\u64da\u8cc7\u6e90\u53ca\u967d\u7345\u300cCoreAI\u300d\u70ba\u57fa\u790e\uff0c\u91dd\u5c0d\u6d1e\u5bdf\u5206\u6790\u3001\u5275\u610f\u958b\u767c\u3001\u793e\u7fa4\u95dc\u806f\u3001\u7d20\u6750\u751f\u6210\u8207\u7cbe\u6e96\u8f49\u63db\u9a45\u52d5\u7b49\u5404\u5927\u9762\u5411\u95dc\u9375\u4efb\u52d9\uff0c\u7368\u5bb6\u958b\u767c\u500b\u5225\u5c08\u7cbe\u7684AI \u5de5\u5177\u3002\u6bcf\u4e00\u9805 AI \u5de5\u5177\u90fd\u5c08\u6ce8\u65bc\u89e3\u6c7a\u4e00\u500b\u6838\u5fc3\u554f\u984c\uff0c\u6df1\u5165\u7406\u89e3\u884c\u92b7\u8207\u6d88\u8cbb\u8005\u884c\u70ba\u7684\u8108\u7d61\uff0c\u8b93AI\u904b\u7528\u771f\u6b63\u843d\u5730\uff0c\u9032\u800c\u512a\u5316\u884c\u92b7\u50b3\u64ad\u6d41\u7a0b\u3002 \u967d\u7345\u96c6\u5718\u7684\u5c08\u5bb6\u5718\u968a\u5247\u662f\u4e3b\u5c0e\u5de5\u5177\u904b\u7528\u7684\u6838\u5fc3\u3002\u5de5\u5177\u900f\u904e\u5e73\u53f0\u5f7c\u6b64\u4e32\u9023\uff0c\u5c08\u696d\u5718\u968a\u5247\u767c\u63eePower of One\u5354\u540c\u904b\u4f5c\uff0c\u9032\u800c\u52a0\u4e58\u7522\u751f\u653e\u5927\u6548\u679c\uff0c\u4f7f\u300aCoreAI\u8d85\u7dad\u667a\u6167\u5e73\u53f0\u300b\u6210\u70ba\u8207\u6642\u4ff1\u9032\u3001\u4e14\u517c\u5177\u5f48\u6027\u8207\u6df1\u5ea6\u7684\u667a\u6167\u67b6\u69cb\uff0c\u5354\u52a9\u54c1\u724c\u5728\u9ad8\u5ea6\u8b8a\u5316\u7684\u5e02\u5834\u74b0\u5883\u4e2d\u7cbe\u6e96\u6c7a\u7b56\u3001\u52a0\u901f\u6210\u9577\u3002 \u967d\u7345\u96c6\u5718\u53f0\u7063\u300aCoreAI\u8d85\u7dad\u667a\u6167\u5e73\u53f0\u300b\uff0c\u532f\u805adata\u3001technology\u3001creative\u3001media\u7b49\u5805\u5be6\u5c08\u696d\uff0c\u7d50\u5408AI\u5f37\u5927\u6f14\u7b97\u529b\uff0c\u5728\u50b3\u64ad\u8a08\u5283\u7684\u5404\u7bc0\u9ede\u70ba\u54c1\u724c\u63a2\u7d22\u6210\u9577\u6a5f\u6703\uff0c\u62d3\u5c55\u884c\u92b7\u50b3\u64ad\u65b0\u9818\u57df\u3002(\u5716\/\u967d\u7345\u96c6\u5718\u53f0\u7063\u63d0\u4f9b) \u967d\u7345\u96c6\u5718\u53f0\u7063\u300aCoreAI\u8d85\u7dad\u667a\u6167\u5e73\u53f0\u300b\uff0c\u73fe\u5df2\u5305\u542b\u4e03\u5927AI\u5de5\u5177\uff0c\u4e14\u4f9d\u5faa\u6210\u9577\u578b\u5e73\u53f0\u7684\u6982\u5ff5\u4e0d\u65b7\u9032\u5316\u8fed\u4ee3\u3002\u4e3b\u8981\u5de5\u5177\u53ca\u529f\u80fd\u5305\u62ec\uff1a \u300aBUZ.AI\u300b\u5e02\u5834\u8108\u52d5\uff1a\u6574\u5408\u591a\u5143\u5c08\u6709\u7814\u7a76\u53ca\u5408\u4f5c\u5925\u4f34\u6578\u64da\uff0c\u4e32\u9023\u5373\u6642\u793e\u7fa4\u89c0\u5bdf\uff0c\u70ba\u5718\u968a\u5feb\u901f\u63cf\u7e6a\u51fa\u66f4\u7acb\u9ad4\u7684\u5e02\u5834\u8f2a\u5ed3\u3002\u4e14\u8cc7\u6599\u4f86\u6e90\u4e0d\u7d81\u5b9a\u7279\u5b9a\u5e73\u53f0\uff0c\u78ba\u4fdd\u6d1e\u5bdf\u7684\u7368\u7acb\u8207\u9748\u6d3b\u3002 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